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| Job Location | Wembley Central |
| Education | Not Mentioned |
| Salary | Competitive salary |
| Industry | Not Mentioned |
| Functional Area | Not Mentioned |
| Job Type | Permanent, full-time |
Location: London/Initially remoteHours per week: 35 hours per weekSalary details: £45,309 (including London Weighting)Interview date: Week commencing 5 October 2020Amnesty International UK wants to inspire and mobilise more people with its message of freedom, justice and equality. To do this, we are searching for a Senior Digital Marketing Specialist who can drive a strategy that will maximise the opportunities of digital marketing to help us reach and connect more people with Amnesty International.About the roleMaking sure our campaigning and fundraising activities are effective is key to increasing the number of people that support Amnesty UKs mission to protect human rights. Using digital marketing to gain non-financial supporters, youll lead on the design, implementation and evaluation of digital marking campaigns across display, retargeting, SEO/PPC and paid social. Youll be key to the acquisition of financial supporters too, working with colleagues in fundraising to ensure were maximising the potential of digital marketing tools. Well look to you to ensure that supporter journeys are tailored and relevant, in order to maximise audience engagement and inspire colleagues to develop engaging products that deepen our relationship with supporters. Managing the Digital Marketing Specialist, youll make sure they have oversight of the acquisition strategy to deliver communications that help develop active relationships with supporters.About youComing from a digital marketing role, youll have experience of successfully creating and delivering digital marketing strategies for a complex organisation - with significant results. You have the expertise required to bring senior stakeholders on board with new activities, providing cross organisational consultancy on digital marketing best practice and designing campaigns to help us reach our ambitious growth targets. A digital engagement specialist, youll have experience of using data insight to drive activity and improve results.Do you want to use your skills, knowledge and experience to change the world If your answer is yes, then we would encourage you to apply.About usOur aim is simple: an end to human rights abuses. Independent, international and influential, we campaign for justice, fairness, freedom and truth wherever they are denied. Already our network of over seven million people is making a difference in almost every country in the world. Whether we are applying pressure through powerful research or direct lobbying, mass demonstrations or online campaigning, we are all inspired by hope for a better world. One where human rights are enjoyed by all.We are dedicated to being an inclusive employer and offer the following benefits: