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Digital Marketing Executive

Job LocationSouthampton
EducationNot Mentioned
Salary£26,000 - £30,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

The Digital Marketing Executive will be responsible for information across digital platforms that provide information to key business partners & customers. They will ensure a high standard of quality for product information as well as digital assets ensuringcompliance with business and industry standards.The Digital Marketing Executive will be involved in developing content, boosting SEO efforts, and maintaining functionalities developed for online customers across all websites. They will support the wider marketing team in delivering campaign strategiescovering email and social media.The Digital Marketing Executive will support the Digital Team in continual improvement projects that cover web platforms and digital solutions.Main Duties

  • Maintain information on the Product Portal including product data and digital assets achieving industry quality standards.
  • Monitor data flow from the Product Portal onto web platforms be it internal support sites or external brand websites ensuring accessibility to key information.
  • Create and maintain web content considering SEO, user journeys and web merchandising to provide the best online customer experience.
  • Support in the delivery of digital sections of marketing campaigns such as creation of web pages and content for campaign emails.
  • Execute on-site content and functionality edits for internal customers including marketing, customer experience and product teams.
  • Maintain relationships with external digital agencies that support with platform development, web strategy and marketing campaigns.
  • Establish information KPIs with Marketing and Customer Support teams and report on these metrics.
  • Liaise with key stakeholders to promote digital cohesion through platforms and solutions.
Skills and Knowledge
  • Proven experience on content management systems for websites
  • Familiarity and understanding of data management systems
  • Familiarity with solutions used for online marketing campaigns
  • Ability to manage content delivery, project timelines and communicate updates
  • Excellent and demonstrable skills in MS Office especially Excel
  • Relevant degree and/or demonstrated work experience of a similar role
  • Self-driven with the ability to set and track own goals
  • Flexible and adaptable to change
  • Passion for digital solutions
  • Efficient time management
  • Ability to take ownership of functions
  • Team player who encourages positive communication and respect
Benefits
  • £26-30K salary
  • Health cover plan
  • Employee assistance programme
  • Product discounts
  • On site parking
  • Career and development opportunities

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