Digital Marketing Executive

Job Location	Beckington
Education	Not Mentioned
Salary	£35,000 - £45,000 per annum, negotiable
Industry	Not Mentioned
Functional Area	Not Mentioned
Job Type	Permanent, full-time

Job Description

Digital Marketing ExecutiveA leading Healthcare company seeks a capable and ambitious Marketing Executive to devise, implement and manage PPC campaigns and drive traffic to the clinics and pharmacies and maximize campaign prformance, providing website technical support as new stores are opened.Main responsibilities:· To work closely with your line manager to ensure that you have a robust commercial strategy in place, together with specific performance targets and objectives tailored to meet or exceed the business and commercial expectations of the company· Launch and optimise various PPC campaigns in line with the company’s goals and objectives· Create attractive and concise copy for adverts and other marketing· Find ways to reduce risk of click fraud· Ensure that the website increase in its visibility in search engines through SEO optimisation using activities such as keywords, backlinks and web content· To develop a strong understanding of the products, competition, industry, marketing goals and objectives of the Company· Update the website and implement the new clinic process, to bring them online digitally (booking systems etc)· To manage budgets in line with strategy and ensure that monthly spend is on target· To measure the effectiveness of the campaigns. To achieve increases across these campaigns in traffic and conversions and to ensure delivery against all other key performance indicators agreed with the Managing Director· To use a variety of proprietorial and third party tools to compile and draw insight from both company-specific, sector-specific and generic industry data, in order to better understand user trends and behaviour and add context to the performance· To produce monthly reports containing a robust description of monthly activity, suitable advice and recommendations and a clear summary of performance against the key performance indicators and metrics agreedEssential AttributesSkilled in SEM, SEO, ROIProven experience in PPC and digital MarketingExperience of multple platformsWorking knowledge of Analytic toolsDesirable attributesBSc or BA Marketing, Digital Marketing and AdWordsPendry Selection Services are handling this pivotal vacancy for an exxceptionally important Client. If you have the rightexperience and live in the right area, call us right away or email your cv. We will acknowledge all enquiries within 24 hours. Required skills

Digital Marketing

PPC

SEO

Google Adwords

MS Office

Keyskills :
Digital Marketing PPC SEO Google Adwds MS Office

APPLY NOW