Marketing Executive

Job Location	Stone Breaks
Education	Not Mentioned
Salary	£26,000 per annum
Industry	Not Mentioned
Functional Area	Not Mentioned
Job Type	Permanent , full-time

Job Description

Marketing Executive Newport Pagnell, Milton Keynes, MK16 9EZSalary – up to £26,000 per annum (depending on experience)Full time role. Hybrid working model. What will your role look likeThis position will Work within a wider team to support the marketing and communications across Welcome Break. Delivering effective multi-channel customer communications to help drive sales and profit, whilst engaging customers with the Welcome Break brandand increasing brand loyalty.You will be responsible for:Support on developing the Welcome Break brand

Champion the Welcome Break brand to create a compelling brand story to build brand loyalty and drive awareness
Deliver social media, website and CRM activations across brands
Work with Marketing Team, Brand Managers and brand partners to develop and deliver campaign plans, across all available channels
Support the marketing of new sites, brands and unit refurbishments
Support on customer experiential activities on-site
Manage delivery for all POS on-site
Lead on competitor activity analysis
Understand market trends, insight and customer research

Communications and PR

Work with the Marketing Manager to create and deliver proactive PR and respond reactively to media enquiries, working with external agencies
Update news and press sections of the Welcome Break website
Support social media monitoring during an incident or crisis
Support on the delivery of the Welcome Break Charitable Fund, engaging team members with the fundraising initiatives
Creation of engaging and forward-thinking copy to be used across all Marketing channels including the website, social media, promotional materials and events.
Support on the Environment, Social and Governance strategy with external and internal stakeholders
Own community management through social listening

Digital Marketing

Work closely with web agency to develop the brand website and keep it up-to-date
Work with wider marketing team to develop organic and paid social media calendar, and schedule into various platforms as appropriate
Assist with the SEO and PPC activities of the business
Monitoring and reporting using Google Analytics
Keep up-to-date with the latest SEM technologies, SEO updates and industry changes
Identify new opportunities for automated and campaign emails, sourcing and integrating the data and briefing designers on the creative requirements

About youIdeally we are looking for someone who has:

Relevant marketing qualification or equivalent experience
2+ years of experience in marketing or communications
Experience of working in a fast-moving environment, with an ability to handle numerous projects with competing deadlines and priorities
Good understanding of digital marketing techniques SEO, PPC, social, email marketing, Google Analytics and web management

We also have some great benefits;

30 days Holiday (inc. BH) - entitlement increases with service

Pension Scheme. 4% employer, 5% employee contribution.

Employee discounts (50% off onsite KFC, Burger King, Starbucks and Pizza Express to name a few)

My Welcome Break discounts - savings at hundreds of high street retailersincluding fashion stores, electrical retailers, supermarkets and travel companies

Career progression and brilliant training programmes

Cycle to work scheme - salary sacrifice scheme allows you to save money on bikes – including e-bikes<

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