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| Job Location | Stoke-on-Trent |
| Education | Not Mentioned |
| Salary | 25,000 per annum |
| Industry | Not Mentioned |
| Functional Area | Not Mentioned |
| Job Type | Permanent , full-time |
This Social Media and PR Executive role will be reporting to the B2C Marketing Manager and will be concentrating on targeting consumers on a specific brand. Our client is fast-growing with excellent opportunities available.The role of the Social Media and PR Executive will be broken down as follows:Social Media* Executing the monthly organic social media calendar programme across target platforms* Drive deep engagement for NPI within the Instagram platform delivering target community member and engagement levels* Report on trends and target competitor activity* Utilise Hootsuite to manage all social media activities including monthly reporting on activity performance to agreed KPIsPR (30% of the time)* Manage press office for brands utilising Ace Media platform* Maintain journalist and target publication database* Create press release content to deliver monthly PR calendar via Ace Media* Report on trends and target competitor activity* Utilise Ace Media for monthly activity performance reporting to agreed KPIsInfluencer Marketing (15% of the time)* Engage with target Influencers overseeing the delivery of influencer calendar activity* Recruit and validate new influencers on to the influencer database ensuring their profile is consistent with brand targets* Utilise Dot Digital CRM system for all influencer communications* Report on trends and target competitor activity* Generate monthly reports on activity performance to agreed KPIsPlanning (5% of the time)* Contribute to the creation of the monthly Social Media and Influencer calendars* Contribute to creative ideas and themes for monthly calendar and NPI launch campaignsCandidate Requirements:* Experience of working in a similar role* Experience using Hootsuite, Ace Media and Dot Digital* Accuracy and attention to detail* Great problem-solving skillsHours: Monday - Friday 8:30am - 5:00pmSalary: £25,000 per annumBrampton Recruitment is an independent Commercial and Accounts & Finance recruitment agency working in partnership with employers spanning Stoke on Trent, Staffordshire, Cheshire, and the Greater Manchester region.