Marketing Executive

Job Description

We are looking for an exceptional Marketing Executive to join our marketing team at Swan Retail as we are at a very exciting time in ClearCourse Retails development. This is a hands-on, rewarding role that will give you the chance to build your career inmarketing by supporting the success of our Retail Division at an exciting time.You will report to the Marketing Manager at Swan Retail and help plan, implement and deliver marketing campaigns across a variety of platforms. The role will involve working with colleagues in marketing and other functions from across the Division, but yourmain focus will be The EPOS Bureau and ClearCourse Sports brands.We offer a competitive benefits package which includes life assurance, private medical cover, income protection, company pension and 25 days annual leave, as well as additional flexible benefits to suit your lifestyle and enhance your well-being.ResponsibilitiesResponsibilities will include, but will not be limited to: Promoting the brands and their values through effective copywriting in forms such as case studies, user guides and news articles Creating marketing content to engage the target audience across various channels Developing the content of websites, ensuring they attract traffic and generate leads Posting and interacting on social media to enhance audience engagement and reach Producing targeted email campaigns for both existing clients and prospects Keeping literature and other marketing materials up to date Creating graphics and video content for social media, presentations and websites Organising and promoting events, including exhibitions and webinars throughout the year Gathering client testimonials Measuring and reporting on key marketing metricsRequirementsAbout YouWe are looking for someone with a passion for marketing who is creative, organised and has an eye for detail.Training will be provided, but we would like to see the following skills and experience from the successful applicant.Essential skills and experience: A degree in marketing or similar subject Two or more years experience in a similar role A strong understanding of marketing principles Excellent communication skills, both written and verbal to a variety of internal and external stakeholders Creative and copywriting experience for web and social media Experience of using and updating a website CMS, e.g. WordPress or Duda Experience of email campaign software, e.g. MailChimp An understanding of reporting tools, e.g. Google Analytics Experience of creating simple graphics using Adobe Creative Cloud apps or similar Awareness of brand and the need for consistency The ability to be highly organised, multitask and manage your time effectivelyDesirable skills and experience: A firm grasp of marketing strategies and trends Experience of testing and optimising marketing campaigns Being commercially minded with an understanding of sales processes An understanding of SEO, PPC and CRO Experience in sourcing content for and writing blogs and case studies Experience of creating video content for web and social mediaOur FAIR Corporate ValuesFuture-proof: We seek out innovation and we continually strive for progressApproachability: Were approachable and we communicate with respect and empathyIntegrity: We will only do what we believe to be the right thingResponsibility: We are accountable for ourselves, our organisation and the world around usAt ClearCourse we are committed to an inclusive culture and are keen to attract diverse individuals who thrive in a flexible working environment. If you have a disability or need any reasonable adjustments during the application and interview stages,please let us know.

Keyskills :
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