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Job Location | Knaresborough |
Education | Not Mentioned |
Salary | £32,000 - £35,000 per annum |
Industry | Not Mentioned |
Functional Area | Not Mentioned |
Job Type | Permanent, full-time |
CRM & Marketing Manager - up to £35,000Do you want to work for an innovative and growing organisation, if so this could be the perfect role. You will work from their Knaresborough office (you can do 2 days from home) and will be the CRM and Marketing expert.The company are a consumer goods organisation selling through, retail, marketplace and trade. You will work with the E-Commerce team and take responsibility for:* Developing the CRM and email marketing strategy* Proactively develop a automation program for lapsed customers, upsell and cross sell* Work with the Head of Marketing on trade events* Work on marketing collateral requirements i.e. brochures, sales presentations etc* Work with the team on new ATL plans including TV Campaign & RadioWhat specific technical knowledge and competencies does the Job Holder require* You will be an expert at CRM / Email marketing campaigns as this will be 50% of the role* Full Mix offline marketing experience* Educated to degree level in marketing, business or related subject* Commercially minded* Ability to work autonomously and under own initiative* Excellent communicator, with the ability to network and form good working relationships, both internally and externally Required skills
Keyskills :
000 West Ykshire 163;35 CRM Marketing Manager