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Digital Marketing Executive

Job LocationCanary Wharf
EducationNot Mentioned
Salary£25,000 - £45,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time or part-time

Job Description

The company:Worktual is an innovative AI-focused company, with a 20-year history in business communications, that is utilising the power of generative-AI to help businesses grow by getting closer to their customers and improving business collaboration.We’re passionate about helping businesses succeed, so we want to put the right tools in their hands. That’s why we created a new suite of AI-powered technologies to greatly improve chatbot functionality, contact centre solutions, and unified communications.Worktual believes it’s time that generative-AI technologies were made simple and accessible, for every business. We’re here to help create more engaging customer experiences through utilising cuttingResponsibilities:

  • Email Campaign Management:
- Design, build, and test engaging email campaigns for our chatbot product.- Utilize email data lists and segmentation strategies to tailor campaigns for specific target audiences.
  • Performance Analysis:
- Dive deep into campaign performance data to extract valuable insights.- Deliver comprehensive post-campaign reviews, highlighting successes and areas for improvement.- Use data-driven analysis to make recommendations for refining future campaigns and optimizing outcomes.
  • Collaborative Campaign Support:
- Provide essential support to the wider campaigns team in the creation and delivery of campaign assets.- Work closely with team members to ensure seamless integration of email campaigns within larger marketing initiatives.
  • Communication and Reporting:
- Keep senior marketing managers, the broader campaigns team, and stakeholders informed on project status.- Regularly update stakeholders on key milestones, challenges, and successes.- Collaborate with cross-functional teams to align marketing efforts with overall business goals.What are we looking forTo excel in our Marketing Executive position, you should possess the following experience:- Minimum of 2-3 years of hands-on experience in an executive-level marketing role.- Proven expertise in building, testing, and scheduling email campaigns using leading email marketing platforms.- A genuine passion for marketing and a deep appreciation for the role that direct mail and promotional collateral play in a comprehensive marketing mix.- Ability to think creatively and strategically to develop campaigns that resonate with target audiences.- Proficient user of Microsoft Excel, Word, and PowerPoint to analyze data and create reports- Excellent communication skills, both written and verbal.- A team-oriented mindset with the ability to collaborate effectively with cross-functional teams.If you possess these qualities and experience, we encourage you to apply for our Marketing Executive role. Your skills and dedication can contribute to the growth and success of our organisation and we look forward to hearing from you.The package for the Marketing Executive role:• Competitive salary in line with industry standards but negotiable for the right person.• Fully office-based role in Canary Wharf.

Keyskills :
CampaignsCommunication SkillsEmail MarketingMarketingStrategies

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