Student Recruitment and Marketing Manager

Job Description

Student Recruitment and Marketing Manager£40,931 per annumFull-time, 37 hours per week (1.0FTE) Permanent We have an exciting opportunity to join Writtle University College within the Admissions, Recruitment and Marketing function to help us achieve our ambitious targets, we are seeking an experienced individual to lead and manage our student recruitment andmarketing team, who can demonstrate success in developing innovate strategies and delivering outstanding results.This is an opportunity for you to make a significant contribution to the future success of our University College which has had its roots in the local area since 1893. You will play a pivotal creative and proactive role as part of the wider Admissions, StudentRecruitment and Marketing function and work collaboratively to deliver the targets for both Higher and Further Education student recruitment both home and Internationally.Leading the Student Recruitment and Marketing team, you will promote and raise awareness of WUC through creation and implementation of engaging marketing strategy and campaign plans that maximise awareness of the University College, regionally, nationallyand globally. You will do this through a data and insight driven approach that delivers exceptional results and value for money from the Recruitment and Marketing budget.In addition, you will be responsible for developing and overseeing our marketing conversion and outreach activity programme which include developing, planning and leading on the execution of key initiates for driving conversion and increasing participationin higher education. You will be working with school and other partners to drive awareness of the WUC brand to both prospective students and key stakeholders.The role holder will lead the team to plan and deliver a programme of recruitment events to increase conversion, through applicant open and experience days as well as brand building community events and supporting the wider university college as necessary.Ideally you will have gained experience in the education sector, although this is not essential. What is important is that you are able to demonstrate the ability to be able to develop engaging marketing strategies and campaigns that target, through relevantmessaging and media platforms, deliver growth in student applications and enrolment.The successful candidate will be confident in all aspects of digital marketing, have sound judgement in media relations and be able to deliver multi-channel marketing campaigns. You will have exceptional interpersonal skills that will allow you to lead onStudent Recruitment and Marketing activity across the organisation and be its representative externally.To succeed in your application you will demonstrate your ability to deliver on our student recruitment targets and share our passion for education and the belief in its ability to transform lives, society and our planet for the better. You will hold a relevantpostgraduate marketing qualification or be able to demonstrate the equivalent through experience, and must hold a clean UK driving licence.This role necessitates some evening and weekend working. It is primarily office based but at times will involve travelling as required.For an application pack, please click the apply button to visit our website and to download an Application Pack, which includes an Application for Employment Form, and Job Description.Closing Date: 29 January 2023 Interview Date: 7 February 2023Writtle University College strives to be an Equal Opportunities employer. All applicants who are offered employment will be subject to a criminal records check from the Disclosure and Barring Service.We are committed to safeguarding and promoting the welfare of children and young people and expect all staff and volunteers to share this commitment.