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Email Marketing Executive

Olivia Hughes Recruitment
Job LocationWilmslow
EducationNot Mentioned
Salary25,000 - 30,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Email Marketing Executive £25-30,000This is a fantastic opportunity to join one of the UKs fastest growing e-commerce fashion brands as an Email Marketing Executive. The company is expanding as a result of its success to date and if you would like the opportunity to bring your passion forfashion and marketing to a place where you can make your mark and develop your career then this could be the right opportunity for you.The role is based in Cheshire and hybrid working is in place where you have the option to work from home for 2 days each week.The key purpose of the role will be to drive and optimise email performance, working with the wider teams to roll out a market leading email strategy.Key Responsibilities:

  • Deliver market leading email campaigns, ensuring activity supports the objective to drive customer acquisition, conversion, and retention
  • Reviewing sales reports, along with other data sources including website and email analytics to identify potential email themes and marketing opportunities
  • Leading on the curation of engaging email briefs which are both on brand and utilise the best-in-class photography assets from our monthly shoots
  • Monitor performance and new product intake daily, to ensure this aligns with the overall business objectives
  • Analyse and segment different audiences within the email database to better target communications to deliver first class open rates and engagement levels
  • Create and manage triggered campaigns, automated email journeys and behaviour based communications, to deliver the best possible message at the right time within the customer journey
  • Carry out AB testing to analyse and identify the most successful campaigns to improve key email metrics
  • Build and schedule daily emails within the email platform, ensuring all email tests are thoroughly checked and that the availability of stock is monitored
  • Work closely with the email service provider to optimise email performance, alongside understanding new platform capabilities and features
What were looking for:
  • Youll have experience in an email marketing role; ideally from a fashion background but this isnt essential
  • An enthusiastic and energetic go the extra mile work ethic
  • Strong organisational skills: self-directed and capable of working effectively in a fast paced, exciting environment while juggling multiple projects to tight deadlines
  • Able to use own initiative and make effective decisions
  • Excellent attention to detail and high level of accuracy
  • Commercial and analytical skills - drawing insight from various data sources; sharing reports as and when required, and ensuring email plans align with the overall business objectives
  • A strategic thinker with strong business acumen
  • A positive and proactive attitude
  • Be adaptable to last minute changes and feedback
  • A willingness to learn and grow within an exciting team
If this sounds like the challenge that youre looking for and you want to be part of a growing and exciting online fashion business, then please apply today!Email Marketing Executive / CRM Executive / Manchester / Cheshire / Stockport / Cheadle / Wilmslow / Knutsford / Macclesfield / Holmes Chapel / Sale / Trafford Park / Altrincham / Warrington / St Helens / Liverpool / Fradsham / Northwich / Lymm / Newton-le-Willows/ Congleton

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