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Digital Marketing and Content Executive

Progresso Search
Job LocationPerivale
EducationNot Mentioned
Salary£35,000 - £45,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

Our client is an award winning Cyber Security Hardware and Software company, leading the way in military grade encryption and data security.An exciting business offering great opportunities for growth, they are looking for an experienced Digital Marketing and Content Executive to join their team:

  • Develop and manage digital marketing campaigns
  • Oversee a social media strategy
  • Manage and maintain the organisation’s website(s)
  • Write and optimise content for the website and social networking accounts such as Facebook and Twitter
  • Track and analyse website traffic flow and provide regular internal reports
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization of the website(s)
  • Fix any errors or bugs in online content
  • Arrange webinars and webcasts
  • Create online banner adverts and oversee pay per click (PPC) ad management
  • Write copy for email marketing campaigns
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
  • Work on printed material to supplement online products
  • Attend product launches and networking events
    • Content marketing
  • Orchestrating digital content strategies across all online platforms.
  • Driving traffic and engagement that translates to sales and brand promotion.
  • Managing a content marketing budget.
  • Measuring the results of marketing activity to inform future marketing campaigns.
  • Managing a team of writers, illustrators and data analysts.
  • Implementing SEO best practices.
  • Knowing which platform different kinds of content are best suited to.
  • Designing and implementing creative marketing strategies to disseminate content.
    • Key skills
  • Editing and writing skills: You need to devise and edit content for various digital platforms. Writing blog posts may well be an integral part of the job
  • Speaking skills: These will mainly be deployed internally. You will need to be able to explain coherently to others, who may not be familiar with the medium, how digital technologies work and what their marketing application is
  • Web development skills: A digital marketing executive is not a software developer, but you will need sound knowledge of HTML/JavaScript, strong knowledge of search engine optimization and advanced Word and Powerpoint skills
  • Project management skills: Digital marketing executives also need to be good at handling time-sensitive projects and working to deadlines
  • Knowledge of Global Markets: EU & North America
    • This is a great opportunity for an experienced graphic designer who is keen to progress in an expanding technology company offering many chances for career development and exposure to different tasks and responsibilities! Required skills
  • Digital Marketing
  • Content Marketing

    • Keyskills :
    Digital Marketing Content Marketing

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