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Content Designer

Vitality
Job LocationLondon
EducationNot Mentioned
SalaryCompetitive salary
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time or part-time

Job Description

Vitality, Content Designer, London/Bournemouth, £Competitive + Bonus + BenefitsWere the UK insurer and investment provider that rewards people for positive lifestyle choices. With 1.25m+ UK members and more than 25m globally, were out to make the world a healthier, happier place.That applies as much to our people as it does to our members. So, as well as a highly competitive pay package, youll enjoy: Free places to Vitality sponsored run events, online fitness classes and wellbeing workshops, competitions to win tickets to top-flightsporting events, health checks, and access to our full range of partners and rewards.Its what we call offering shared value, because a healthy, happy team is good for us, good for our members, and good for you.As ourContent Designer, youll get the benefits our members enjoy, including:

  • Our award-winning private Vitality Health insurance + wellness incentive programme
  • Access to The Vitality ProgrammeApple Watch, Waitrose and Partners, Garmin, Amazon Prime, Champneys Spa days, Rakuten TV, and half-price gym memberships to name a few!
  • Personal health fund + Life Assurance
  • Stakeholder Pension Plan with employer contribution
  • 25 days annual leave + Bank holidays + option to buy and sell 5 more
  • Flexible benefits package
  • Internal incentives, competitions, and awardsa chance to win football and sports tickets or even be in with a chance to have a holiday of a lifetime
  • A genuine opportunity to grow and establish a long-term career
This is a step up from an entry-level role, whereyou will develop content strategy and content design solutions for Vitalitys customer journeys across health and life insurance. You will deliver content experiences on our digital channels such as the Vitalitywebsite, Member Zone and Vitality Apps.As our Content Designer, you will be responsible for creating, updating and reviewing content around the end-to-end user journeys and will be comfortable using evidence, data and research. Youll build relationships across Vitality to focuson the needs of the user and influence stakeholders, as well as contributing to and using style guides and design patterns.Your responsibilities as our Content Designer will include:
  • Consulting, collaborating and communicating effectively with stakeholders across Vitality
  • Having an overall perspective on business issues, events, activities and an understanding of their wider implications and long-term impact
  • Designing content to meet user needs and making complex language and processes easy to understand to create effective content for digital channels
  • Understanding users, who they are and what their needs are based on quantitative and qualitative evidence
  • Making sure content is accurate, compliant and regularly reviewed - writing and editing easily understood, on-brand, accessible, SEO-optimised copy
  • Testing and monitoring the performance of content and identifying ways to iteratively improve it
  • Working with Product Owners/Managers, UX and other Content Designers to agree on consistent standards for substance, structure, workflow and governance
What were looking for in our Content Designer:
  • Experience of designing content for customer journeys, for example - acquisition, onboarding engagement or servicing
  • Experience of user journey mapping and user story writing
  • Experience of UX accessible writing and content design for digital channels
  • Experience of keyword research and implementing SEO recommendations
Working for Vitality, youll experience an exciting mix of creativity and innovation, within a framework of challenging objectives and a passion for delivering the best.Our people are chosen for their skills, knowledge, enthusiasm, and attitude but above all, their belief that anything can be achieved.Closing Date: Wednesday 23rd March 2022If you feel you have the skills and experience to become our Content Designer,thenplease click apply today.Please note that to ensure the safety of our offices and employees,we require all new hiresto bevaccinated for Covid-19.If your doctor has told younot tobe vaccinated,please let us know during the application process so that an accommodation can be made.You can find more information about our commitment to ensuring office safety to reduce the risk of Covid-19 transmission by visiting the careers page on our company website.

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