Brand Marketing Executive

Job Description

Texere Publishing, a leading publisher in the life science and medical field is recruiting a Brand Marketing Executive to join our team in Cheshire. This is an excellent opportunity to become part of a leading company.The role is office-based in Cheshire with hybrid working (working from home three days per week).You will be responsible for managing the marketing for your designated brand(s), working closely with internal teams and external stakeholders to drive success of the brands in their respective markets.About UsAt Texere, we deliver compelling, behind the scenes stories that matter in science and medicine. Our unrivaled access to the key opinion leaders, influencers, scientists, and doctors who are making a difference, connects our readers to the pulse of theirfields.Founded in 2012, we have expanded our editorial beat to the world with our presence in the US, Canada, and the UK.Key Responsibilities:

• Lead and deliver the brand marketing strategy for designated brands to drive audience acquisition, brand reach and revenue
• Create and manage the annual brand marketing calendar, and review regularly with internal stakeholders
• Copywriting for all campaign elements, ensuring the messaging adheres to the brand guidelines
• Track and analyze campaign performances with regular reporting and data analysis
• Work with project leads to provide marketing support for client campaigns as required
• Support key sales initiatives through the development and execution of targeted marketing campaigns and materials to drive client acquisition and increase revenue
• Spearhead a customer feedback program for your designated brand(s) to include testimonials, case studies and surveys
• Develop and maintain Texeres Advertising and Services hub
• Creation and management of external event calendar for designated brand(s), based on input from internal stakeholders
• Manage Texeres presence at external events including negotiation of agreements, marketing promotional activity, equipment and logistics

Required Experience:

• Marketing Degree or CIM Diploma AND/OR 2 years experience in a Marketing and Events role, ideally in a B2B environment
• Must have a minimum of 2 years marketing experience ideally within a B2B environment
• Full UK driving license

Required Skills:

• Self-starter with ability to work independently, innovatively and use initiative
• Ideally a Google Analytics Qualified individual or able to demonstrate an excellent working knowledge of analytics tools
• Team player willing to adapt to a fast-paced & fun environment
• Excellent communication skills both written and verbal
• Excellent organisation skills with a keen eye for detail
• Previous experience working with an automated marketing tool eg Marketo, Exponea, MailChimp
• Intermediate level in Excel, PowerPoint and Word
• Ability and willingness to travel internationally

Benefits:

• Free Parking
• Performance bonus
• Death in service
• Flexible hours (9-5 core hours) 0r 8-4pm / 8.30-4.30pm
• Healthcare
• 25 days holiday plus bank holidays
• Closed over Christmas
• Pension
• Events
• Wellbeing support
• Investment in Learning and Development

Sounds interesting Click APPLY to send your CV for immediate consideration.Candidates with qualifications, previous experience in or job titles including; Digital Agency Executive, Digital Marketing Manager, Junior Digital Account Executive, SEO, PPC, Google Analytics, Google Adwords, CMS, Digital Account Manager, Instagram, Pinterest,Mailchimp, Social Media, PR, Digital Marketing Executive may also be considered.