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Marketing Manager

Job LocationDerbyshire
EducationNot Mentioned
Salary55,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time Work from home

Job Description

This is an opportunity for you to join a global healthcare company with a mission to be the global leader in helping patients make the most of their medicine by giving patients control of their health through knowledge, choice, convenience and connection.Your role will contribute specifically to the treatment of rare diseases and ensuring every family has access to rare disease medicines and the care they need. You will develop a high-level strategy into marketing activity that will support and drive thegrowth of this area of the business.This role would be ideal for candidates with a background in healthcare or Pharma and experience of international work. You can be based from the East Midlands or London but this would only be 1 day a week with remote working.Key Responsibilities

  • Lead the marketing strategy with a focus on key customer groups - including patients, clinicians, pharmaceutical and biotech
  • Plan and implement integrated marketing activities in order to drive key brand metrics - including social media, PR opportunities and internal communications
  • Partner with internal and external stakeholders to ensure alignment across the business
  • Lead and gain approval for brand marketing activity through the internal review processes and ensure compliance with brand guidelines, regulatory affairs and legal
  • Utilise in-depth marketing research and customer insights to execute brand strategy
  • Collaborate closely with the CRM manager to develop customer journeys, target segmentation, marketing analytics and audience profiles
  • Maintain productive external relationships with customers, Key Opinion Leaders, congress and professional body leadership
  • Effectively lead and manage relevant external agencies
  • Responsible for managing marketing budget and ROI
  • Proactively stay up to date with the competitive horizon, identify issues and recommend solutions
If this sounds like your next challenge please apply via the link today or contact James Robinson for an informal chatDistinct Recruitment Privacy Policy

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