Brand Strategy Manager

Job Description

EH2- Brand StrategyManagerLocation: CostockSalary: £25k to £35k per annumOverview:A company in the Loughborough area is looking for a Brand Strategy Manager to join their expanding team.Reporting to the Head of Brand Strategy, the Manager is a key deliverer of strategic marketing services to our clients, passionate about what makes up a brand and how to take it to the next level.The Brand Strategy Team advises clients on how to achieve their business objectives through auditing the existing brand and marketing activity, alongside researching the market and competitors, to be able to recommend the best route to success.Duties and Responsibilities:

• Deliver strategic brand/marketing services to clients to recommend a strategy that will help to achieve their objectives
• Writing and presenting strategic documents such as Brand Audits, Brand Value Propositions and Marketing Plans
• Utilize your own marketing knowledge, alongside working with our internal experts, to make the best recommendations for our clients
• Management of any allocated strategy clients, building strong relationships with regular proactive contact, ensuring the potential of each account is fully maximized
• Support the Head of Brand Strategy in coordinating and delivering agreed activities for clients to tight deadlines
• Show a clear understanding of your clients businesses, determining how best their objectives can be met and their expectations exceeded
• Conduct detailed research into our clients businesses, competitors, and the relevant industry trends to identify opportunities
• Lead stakeholder interviews with our clients to immerse yourself into their business
• Support with pitching new business proposals to clients and recommending the best suited marketing services for the client
• Support all members of the Brand Strategy Team
• Resolve any problems to ensure deadlines are met
• Maintain close contact with the client at all stages of the delivery
• Sense-check all work and communications before sending to client
• Ensure that all work is delivered on time, in line with our clients objectives and within the allocated budget
• The Manager will work to immerse themselves in the clients businesses, looking at the existing brand, positioning and marketing activity to identify areas of development such as a brand refresh, product development or new marketing tactics.
• The Manager will leverage their understanding of the marketing mix to recommend the best suited channels and campaign ideas, for both B2B and B2C clients.
• An experienced Manager who can work with people at all levels of the business, both internally and externally to provide the best recommendations for our clients, whilst also delivering an excellent customer service

Skills and Qualifications:

• Two years experience in a similar brand or marketing role is desirable
• Experience in brand and/or understanding of marketing channels and tactics to support in the delivery of strategic marketing services
• Excellent client facing support and the ability to always delivering high quality services
• Exemplary verbal and written communication skills
• Team player, keen eye for detail and accuracy, strong negotiator and a proactive thinker with a creative mindset
• Outstanding administrative, planning and organisational skills
• Ability to multi-task and work under pressure
• Highly motivated and able to work without supervision
• First-class IT skills
• Understand and interpret client briefs
• University-educated (desirable)
• Full UK driving licence
• Experience of working in a fast-paced organisation

Benefits:

• On-site gym
• Countryside location with car parking
• New starter goodie bag
• Above and beyond bonus scheme
• Enhanced holiday allowance after three continuous years with the company
• Modern and spacious office in our new digital hub
• Socials events (Covid permitting)
• On-going personal development and training
• Contributory pension scheme
• Birthday bottle of bubbly
• Weekly cake club (Covid permitting)
• Christmas Party - all expenses paid (Covid permitting)

Location: CostockSalary: £25k to £35k per annum