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Senior CRM Executive

Distinct Recruitment
Job LocationCoalville
EducationNot Mentioned
Salary£27,000 - £32,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

You’ll be working for a well-established business who are revamping their ecommerce offering to customers.You’ll have the best of both worlds in having all of the benefits of working for a larger business as well as the benefits of working for an agile start up.The role

  • Manage customer databases, segmentation and data protection preferences ensuring GDPR compliance
  • Develop leads, build email file and convert prospects into customers
  • Develop SMS and retargeting campaigns
  • Ensures all communications with the customer or prospect use optimal marketing messages and branding, to increase engagement, encourage repeat business, develop brand loyalty, and ultimately drive revenue – creating an effective customer journey
  • Constantly test and monitors CRM campaigns to improve KPIs.
  • Work with designers and copywriters to produce marketing collateral for campaigns, ensuring that brand and tone are consistent and effective.
  • Works with other departments to develop campaigns based on business needs, i.e. driving sales, promoting new products, etc
  • Supports broader team on CRM strategy, and CRM reporting
    • You
  • Strong CRM experience
  • Strong experience using with CRM/CDP/ESP tools
  • Strong understanding of customer data and segmentation
  • Pro-actively able to create CRM journeys
  • Planning expert, able to keep to deadlines
  • Literate in google analytics, excel, email platforms
    • If you could like more information please click apply! Or drop James Gyoury-Hales a note on LinkedinDistinct Recruitment Privacy Policy

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