Social Media Executive - Local Pubs

Job Description

Greene King is the countrys leading pub company and Brewer, first established in 1799. At Greene King its not just pints that we want you to pour, we want people who can share our purpose and Pour Happiness into Lives. We are on a transformational journeyfor both customers and colleagues which will make us the pride of British hospitality. With over 40,000 people working across our 1,600 pubs, our breweries and two support centres, a career at Greene King has no limits.Social Media Executive - Local PubsIf you have experience as a Social Media Executive, are a confident communicator and have a passion for the pub and restaurant sector then this could be the role for you!We operate a 50/50 agile working policy. On average you could expect to work 2 days a week in our Burton office and 3 days working from home.Key Responsibilities

• Build strong relationships with the required marketing teams to understand their goals, objectives and marketing plan in order to develop engaging and high-performing social media plans that deliver the required results
• Own the social media content plan for the Local Pubs brands ensuring content is planned advance and pushes forward our strategy
• Create social media content that engages our fan base and is creative, engaging, entertaining and supports the brand proposition
• Work closely with agencies & stakeholders to develop new creative content ideas that will build our brand reach, and engagement and drive traffic to our websites (and thus our pubs)
• Aware of the latest developments, news and trending topics to put forward reactive ideas, content or activities that can elevate our brand and earn additional exposure
• Create reports to demonstrate effectiveness of social content campaigns - attending relevant meetings to provide updates
• Support the pub teams with updated training programmes including presenting social media workshops, developing toolkits, providing on-going support and guidance to in-trade social champions
• Work closely with the paid media team and external agency to deliver paid social activations that deliver against brand objectives

About You

• Experience as a Social Media Executive/Assistant
• A genuine desire to work within the pub and restaurant sector
• An understanding of influencer marketing
• The ability to measure and review social media campaigns
• Strong written and oral English language skills - able to write clearly, effectively and succinctly and able to transform technical content into understandable, concise copy
• Proactive with strong planning, organisational and prioritisation skills
• Autonomous and confident making decisions and advising under pressure
• Strong attention to detail
• Strong stakeholder management skills
• Personable and able to bring other people on the journey

What you can expect from us

• Competitive salary and pension contribution scheme
• Private Medical insurance
• Discounted Health Screening
• Option to purchase discounted Dental Insurance
• Life Assurance
• 33% discount for you on food and drinks across all our managed sites and 15% for your friends and family
• 50% discount for you at Greene King Hotels/Inns and 25% discount for your friends and family
• Access to company perks portal for regular retailer discounts
• 33 days holiday (including bank holidays) and the opportunity to buy 5 additional days
• Free onsite parking
• An employee health, wellbeing advice and guidance service
• As one of the industrys leading apprenticeship providers, we can offer training and development at any stage of your career, whatever step you decide to take

Corporate Social ResponsibilityWe also want to be a positive force for good, having a social purpose that threads through every part of our business, whether it be through caring for the planet, caring for our communities through our hugely successful partnership with Macmillan (raisingover 10 million pounds!) or caring for our people, creating life opportunities for all through innovative social mobility programmes. We are on an incredible journey and our goal is to be the pride of British hospitality.Inclusion and DiversityAt Greene King were setting the bar for Inclusion & Diversity. We are on a journey towards Everyday Inclusion where everyone feels welcome, can thrive and truly belong. With external commitments like the Valuable 500, If Not Now, When and our Calling Timeon Racism manifesto, our community partnerships and the support of our 4 internal Employee Led Inclusion Groups we have a clear plan based on education, awareness and activity thats already making an impact. We value the diversity of our people and are workingto increase this, by joining us on this journey you can help us to shape our future inclusive culture.