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Job Location | Blackburn |
Education | Not Mentioned |
Salary | 32,500 - 37,500 per annum |
Industry | Not Mentioned |
Functional Area | Not Mentioned |
Job Type | Permanent , full-time |
* Blackburn or Manchester office - hybrid working* £32,500 - £37,500 + benefitsFocus 5 Recruitment are looking for a Senior Digital Marketing Analyst to work with a fantastic Northwest digital agency. Your responsibilities will include tracking online marketing and social media trends, collecting and analysing data, developing digitalcampaign strategies, optimising and reporting online campaign performance, and communicating with clients.You should have strong technical skills and be able to present actionable insights to inform digital and social marketing strategies. We are looking for somebody with excellent analytical skills, who is detail-oriented and happy to work as part of a team.What youll be doing as the Senior Digital Marketing Analyst: -* Collecting and analysing customer, marketing, and web and social behavioural data.* Developing digital and social campaign and web measurement strategies.* Testing campaigns, analysing key metrics, and identifying opportunities to increase campaign performance.* Developing and presenting learnings from your analyses, including actionable insights and recommendations.* Creating dashboards, data visualisations, and campaign and website performance reports.* Monitoring and analysing digital media and marketing trends.The experience were looking for in a Senior Digital Marketing Analyst: * Web and Social Analytics experience (Adobe Analytics, Google Analytics, Semrush etc.)* Tag Management experience (Tealium, Google Tag Manager)* Session Replay tool experience (HotJar, Quantum Metrics or similar)* Experience with page performance tools (Dynatrace, App Dynamics)* Processing and analysing large data sets* Data Visualisation and storytelling methods to present complex data in a simple, engaging manner (Google Data Studio, Power BI, Tableau)* Exceptional communication and presentation skills.* Gravitas, energy and a positive attitude.* At least three years experience of working in a digital analyst role.This Senior Digital Marketing Analyst opportunity is a live role with a key client. For full details and immediate consideration, please apply ASAP.