Head of Commercial

Job Description

We have an excellent opportunity for a Head of Commercial to join a multi-award-winning Health and Fitness brand.As Head of Commercial, you’ll be responsible for the entire merchandise branch. You’ll ensure efficient running of the warehouse and distribution functions, as well as overseeing the marketing strategy and day to day operations. You’ll also be responsiblefor growing and developing the business, overseeing new product development, identifying market trends and customer demands to expand our merchandise offerings.This job is based fully in house in Gateshead and will report directly into the CFO.Hours for this position are Monday - Friday / 9am - 5pm.Head of Commercial- Responsibilities:

• Develop and execute brand-building strategies to establish the company as a recognised and trusted brand in the industry.
• Ensure consistent branding across all touchpoints, including our website, marketing materials and customer interactions.
• Oversee marketing campaigns, including digital marketing, social media, and traditional advertising, to promote our products and services.
• Oversee the NPD lifecycle and successfully take new products to market.
• Collaborate with key stakeholders to ensure alignment between both business strategies.
• Implement strategies to attract new customers and increase customer retention.
• Analyse customer demographics and preferences to tailor marketing efforts to target audiences effectively.
• Develop and execute sales strategies to meet and exceed revenue targets.
• Work closely with the sales team to identify opportunities, create sales funnels, and optimise the sales process.
• Identify market trends and customer demands to expand our merchandise offerings.
• Collaborate with product development and procurement teams to ensure a diverse and competitive product range.
• Lead and manage a high-performing team.
• Set clear goals, provide mentorship, and ensure team members have the tools and resources to succeed.
• Efficient operational running of the warehouse and distribution functions.

Head of Commercial- Skills and qualifications:

• At least 3 years within a Head of Commercial.
• Previous experience in a sales-focused role would be beneficial.
• Strong leadership skills, with the ability to guide and motivate teams.
• Excellent organisational skills to balance and prioritise workload and meet deadlines.
• Knowledge of project management and risk management.
• Solid financial skills, including financial reporting abilities.
• Strong marketing development skills to successfully introduce new products into the mainstream.
• Knowledge of laws and regulations and industry trends.
• Strong strategic and negotiation skills to make sound commercial decisions.

Benefits:

• Free memberships to internal products
• 25 days holiday + bank holidays.
• Generous discounts on all merchandise.
• Staff fun days and socials
• Many opportunities for career development, as well as opportunities for training and personal development.
• Enhanced sick pay, maternity and paternity pay.
• An incredible, fun and creative environment. We treat people like friends and family, not co-workers.
• Zero-toxicity
• Free on-site gym.
• Smoke-free site.
• Free tea, coffee and snacks on-site.