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Web Analyst

Job LocationSkelmersdale
EducationNot Mentioned
Salary£35,000 - £40,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Web AnalystSkelmersdale - Hybrid 2 days a week in office Up to £40,000Are you passionate about dissecting online user behaviour, decoding website performance metrics, and transforming data into actionable insights Do you thrive in a dynamic environment where innovation and collaboration are key If so, we have the perfectopportunity for you!Company:They are a leading global engineering distribution company based in Skelmersdale. Their mission is to revolutionise the way the world interacts with engineering products and services. With innovation at their core, they’re on a quest to connect businesseswith the solutions they need to thrive.The Role:As a Web Analyst, youll play a pivotal role in deciphering user interactions with our online platforms, driving strategies for product optimisation, enhancing user experience, and boosting conversion rates across our digital landscape.

  • Dive deep into website traffic, user behavior, and relevant metrics using tools like Google Analytics, Hotjar, and others.
  • Be the primary user of tag management systems, ensuring accurate data collection.
  • Collaborate with cross-functional teams to implement marketing attribution capabilities and analyse A/B test results.
  • Work hand-in-hand with SEO specialists to optimize website content for improved visibility.
  • Keep a pulse on industry trends and competitor websites, benchmarking performance and identifying areas for enhancement.
Requirements:
  • Proficiency in web analytics tools such as Google Analytics, Adobe Analytics, and Hotjar.
  • Familiarity with tag management systems and basic knowledge of HTML, CSS, and JavaScript.
  • Experience with user testing tools like UserZoom for remote research.
  • Experience with A/B testing methodologies and tools, along with familiarity with Figma and Asana.
Benefits:
  • 25 Days Holiday + bank holidays
  • 8% pension (5% employee, 3% employer)
  • Life Assurance scheme 3 x salary for death in service.
  • All employees can access our BeSupported Employee Assistance Programme from AXA.
  • Discretionary Bonus scheme
  • Flexitime/Flexible working
  • Remote working up to 3 days a week
  • Regular socials and holidays away with the team
Required skills
  • Web Analytics

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