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Product Marketing Manager

Job LocationNottingham
EducationNot Mentioned
Salary55,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time Work from home

Job Description

Are you a creative, driven Product Marketing Manager with a background in SaaS or Tech related products or applications Then this could be the ideal opportunity to join a growing East Midlands based business who offer the freedom of remote working.The Product Marketing Manager will be responsible for driving go-to-market activities, competitive intelligence, messaging and positioning of an impressive range of products across the globe.You will play a critical part of the Marketing Team because you will be the glue that binds their product strategy to the tactics they need to drive success and results in sales and marketing. You will be a product evangelist and will play an integral rolein organising product launches and communicating product updates with internal and external stakeholders.Role Responsibilities will include:Market intelligence and being the expert on your buyers: who they are, how they buy and their key buying criteriaCompetitive insights with expert knowledge on competitors and how they position themselves. Developing marketing collateral and trainings to educate sales and marketing teams with competitive insight. Inform product messaging to differentiate new productsand services from others in the marketCommunicating between product, marketing and sales teams, leading collaboration to develop product positioning and messaging that resonate with target buyer personasContent development such as product-related presentations, battlecards, demo walkthroughs etc.Crafting compelling product-related messages for marketing channels like landing pages and campaigns. Creating and informing product-related content like case studies, videos, website copy and blog postsPresenting both internally and externally to promote the story of the product portfolioGaining insight into customer needs and usage of current products, uncover untapped opportunities and iterate buyer personas. Analyse data, surveys and customer interviewsGetting the team launch-ready because you will own product launches from planning to execution, helping with sales enablement, demand generation and overall success of new products in marketAn attention to detail and eye for quality will be critical to your success in this job, along with an ability to grasp and present the products value proposition in a way that resonates and clearly articulates how to solve customers problems.Ideally you will have experience in a Product Marketing or Brand Marketing role at a technology company, preferably for SaaS applications and experience working in international markets would be a bonus.If this sounds like the challenge you are after please apply via the link today. Dont worry if you dont have a CV ready or would prefer to have an informal chat first, just contact James Robinson for further details.Distinct Recruitment Privacy Policy

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