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CRM Executive

Harnham - Data & Analytics Recruitment
Job LocationNewcastle Upon Tyne
EducationNot Mentioned
Salary£25,000 - £30,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

CRM EXECUTIVE NEWCASTLE/SUNDERLAND (hybrid)£25,000 - £30,000 + benefitsInterested in joining a nice retail business Looking to gain experience and developing your CRM skills with an innovative brand to ensure the best customer communications Take a read!THE COMPANYThis is a leading retailer that owns their niche sector of the market, so whatever their customers need, theyre on hand to help! They have recently had a shake up in the marketing team and are now stepping on the gas pedal for CRM to maximise customer loyaltythrough exciting customer journeys. This is a great opportunity to join the team as they begin to flourish and continue their growth.THE ROLEYour focus will be involved in all marketing campaigns released to customers. Specifically, you will have to:

  • Develop and deploy CRM campaigns across email and SMS channels
  • Understand the marketing strategy, in terms of timing for campaigns in relation to prominent events in the customer journey but also the seasonal calendar
  • Identify areas for optimisation in the CRM process, like improving segmentation models, or A/B testing on live campaigns
  • Be creative, working with copywriters and devs to be unique and personalised in your campaigns
  • Help to influence uplift across key commercial areas for the business, like customer loyalty, satisfaction and value
  • Provide insights into the customer, who they are and how best to engage with them.
YOUR SKILLS - WHAT ARE THEY LOOKING FORThe successful candidate will have the following skills and experience:
  • Experience using a CRM software and campaign management tool, e.g. Adobe Campaign, Salesforce, etc. (but no specific tool experience needed!)
  • A passion for impacting the customer and the benefits of good CRM for increasing customer acquisition and loyalty, thus reducing churn
  • Experience in segmentation of customer databases, building and deploying campaigns, and creating customer journeys
  • Great communicator, able to collaborate and work with the wider company
THE BENEFITS- WHATS IN IT FOR YOU
  • Annual base salary up to £30,000 DOE
  • Hybrid working - the team spend Monday to Thursday in the office together then enjoy Fridays from home!
  • Wider benefits package across pension, meals provided onsite, etc.
  • Chance to work across impactful campaigns that add value to customers
  • An excellent opportunity to work in a team with advice and guidance from the Head of Marketing, helping you to upskill while you help make a difference to customers
HOW TO APPLYPlease send your CV to Alanah Chambers via the Apply link on this page.Please note:
  • The company is unable to provide sponsorship for this role
  • Many female applicants or people from minority backgrounds only apply for a job if they feel they meet 100% of the requirements, whereas other demographics will apply if they meet only 60%. As part of this organisations drive for diverse and inclusivehiring, we are encouraging female candidates to still apply, even if you dont tick every box above!

Keyskills :
CRMcustomermarketingsalesforceadobeloyaltyemailcustomer relationship managementcampaignsegmentationlifecycle

APPLY NOW

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