Paid Search Specialist - Remote

Job Description

Overview: Brand new opportunity for a strategic, passionate Paid Search Specialist with experience managing people, to join an award winning digital agency, in a fully remote role!As a pivotal middle manager within the marketing department, this role will facilitate the smooth operation of the team, ensure high-quality client service, and contribute to the growth of the agency,The Role: Reporting to the down to earth (and lovely!) Marketing Director, the Paid Search Specialist will manage a team of two. The role will be responsible for:

• Strategic Oversight:
  • Lead the PPC department, taking a strategic and high-level approach to ensure the achievement of target KPIs and performance objectives.
  • Stay informed about emerging trends and market conditions within the PPC landscape and implement strategies to harness opportunities and mitigate threats.

• Client Relationships and Communication:
  • Act as the main point of contact for key PPC clients, leading client meetings and discussions.
  • Ensure smooth and consistent client operations, including timely production and delivery of monthly reports.
  • Govern contract end dates, initiating renewal proposals 6-8 weeks before contract expiration.
  • Support new business initiatives by collaborating with senior leadership to respond to client proposals.

• Cross-Department Collaboration:
  • Serve as the conduit between departments, ensuring effective cross-channel strategies and seamless customer journeys.
  • Communicate and escalate team requirements and queries to relevant department leads, fostering collaboration and alignment.

• Team Development:
  • Assist in training and development initiatives for the PPC team, identifying areas for improvement and growth.
  • Lead training sessions and workshops as needed, ensuring team members are equipped with the latest skills and knowledge.
  • Organise and oversee internal workshops and training sessions, ensuring the team is up-to-date with industry changes and equipped with the latest tools and knowledge.

• Performance Reporting and Meetings:
  • Prepare and present comprehensive department reports in bi-weekly meetings with senior leadership, sharing insights, risks, opportunities, and general performance.
  • Engage in discussions to address client priorities, department progress, and seek support and guidance when needed.

• Team Management:
  • Manage team schedules and work allocation, addressing gaps, overages, and unblocking team members as necessary.
  • Assist in conducting team member appraisals, leveraging your close involvement to provide meaningful feedback and growth suggestions.
  • Play a pivotal role in creating and maintaining a high-performing and motivated team environment.

• Agency Success:
  • Demonstrate a proactive attitude by going above and beyond, engaging in tasks that contribute to the department and agency’s success.
  • Collaborate on agency-wide initiatives and embrace responsibilities that enhance the overall agency environment.

Requirements:

• Proven experience in PPC management with a deep understanding of PPC strategies and tactics.
• Strong leadership and team management skills, with the ability to inspire, mentor, and develop team members.
• Excellent communication and interpersonal skills to effectively interact with clients, senior leadership, and cross-functional teams.
• Proficiency in PPC platforms (Google Ads, Bing Ads) and analytics tools.
• Strategic mindset with the ability to analyse data, identify trends, and develop actionable insights.
• Familiarity with emerging trends, tools, and industry best practices in PPC.
• Highly organised with strong attention to detail and the ability to manage multiple priorities.
• Flexibility to provide hands-on support during peak periods or leave coverage

Salary: £40,000 - £50,000 per annum Location: UK remote (ideally being based in the North West but we are open) Benefits

• Fully decentralised with work from anywhere policy
• Engaged management team and consistent 8+ NPS
• Provision for training, equipment and wellbeing
• Structured and supported personal development time every Friday
• Access to the Health Assured Employee Assistance Programme (EAP)
• Occupational sick pay scheme
• Birthday off and an extra day off for every year of service
• Access to meeting spaces in Manchester and Preston

Keyskills :
PPCBing AdsGoogle Ads