Social Media Executive

Job Description

Job Description This is a permanent role offering £25K - £29K based in Maida Vale. NB: You must have social media experience for this role, a passionfor food and be knowledgeableabout influencers Do you have a passion for social media Want to work for a leading lifestyle brand in the parenting and food spaceOur client is a leading food & lifestyle brand founded by a leading baby and children’s food expert and entrepreneur. They are a trusted business built on bestselling books, award-winning food ranges and game-changing digital products.Day-to-day activities will include…

• Social Media Strategy - Management of all social platforms working closely with Digital Manager and Head of PR & Marketing to drive strategy, growth of channels, engagement with followers and develop influencer partnerships across platforms
• Content & Campaign Planning - Creating monthly content plans for all social media channels, in turn developing visually inspiring and engaging content reflecting the brand tone of voice
• Managing the planning and delivery of all social campaigns including competitions
• Identifying and running activity that ties in with overall marketing team/objectives (e.g. PR activities)
• Sourcing, setting-up and managingstrategic partnerships and collaborations with brands, bloggers and influencers to support our digital marketing objectives. You’ll live and breathe the parenting and food world
• Managing and delivering our community Facebook Forum
• Social Reporting - Analysing and reporting on social media content performance, community growth and impact on wider business objectives. Includes managing monthly social media advertising budget to support commercial objectives
• Overseeing social customer interactions, managing both positive and negative comments
• Managinglive Q&As for social. This will require our candidate to work two evenings a month. Lieu time will be provided.

The ideal candidate’s personality and qualifications…

• Solid experience in running social channels such as Facebook, Instagram (+Stories), Pinterest and YouTube
• Subscription marketing experience and is a plus
• Commercial and results-oriented with a drive to deliver commercially successful content plans that have a direct impact on increasing our active parent base
• A strategic mind, bringing fresh perspectives with a clear vision for the success of every piece of social activity
• A creative mindset, developing best in class copy and visuals - you can balance punchy copy with spot-on tone of voice. Photography, video editing and Photoshop experience is a plus
• Knowledge of Facebook Ads/Business Manager. Highly proficient in social media performance tools such as scheduling and analytics platforms
• Understanding or experience in using WordPress
• Strong communication skills to successfully engage stakeholders across the business with new ideas
• Team spirited attitude, calm under pressure and the ability to thrive in a high-performance environment whilst managing multiple projects
• Passion to work with a leading entrepreneur and a team full of ideas
• Willingness to roll up your sleeves and get stuck in!
• To be considered for this role, you must have relevant experience and be able to provide proof of eligibility to work in the UK.
• Available for immediate start.

What are the perks of working at this company

• Award winning brand
• Entreprenurial business owner has an MBE
• Exciting brand