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Senior Marketing Communications Executive

Candidate Source - TEAM
Job LocationLondon
EducationNot Mentioned
Salary37,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time Work from home

Job Description

A highly successful online gaming client is looking to hire a Senior Marketing Communications Executive to join the Brand and Communications team to help build and deliver the global strategy.You will report into the Brand and Marcoms Lead and work directly with internal stakeholders and assist with the responsibility of delivering creative for digital and ATL campaigns. You will need experience of working with multiple stakeholders (including creatives)in a fast-paced environment and hands-on experience of managing the end-to-end creative process, primarily on digital, and also direct mail campaigns. This is a unique opportunity for a talented, self-motivated individual looking to gain more experience inTTL campaigns.As Senior Marketing Communications Executive, your responsibilities will include:

  • Supporting the Marcoms Lead to deliver the creative for all global digital product, brand, acquisition & retention campaigns across website, mobile/desktop programmatic, paid and organic social
  • Initiating and managing the creative brief process for all markets - including briefing copywriters, and designers, approving concepts, gaining approval from compliance/brief owner, organizing translations and supplying the final assets to brief owner
  • Taking all necessary steps to ensure that all campaigns reflect the global brand look and feel and tone of voice, making sure there is brand and creative consistency in all output
  • Encouraging the improvement and development of Marcoms processes and procedures where appropriate
  • Supporting on global campaign planning, working with stakeholders in the digital, performance, social and product teams to plan the annual Marcoms calendar and keep up-to-date.
  • Supporting in the delivery of all market research requirements for the company brands in the UK and other markets as required
  • Working with Insights agency to scope, cost and deliver the annual brand tracker and on the annual on-boarding survey
  • Benchmarking the company offline/online activity vs competitors
  • Supporting in the development and implementation of a UK player panel
  • Supporting as required to undertake any specific creative research either via TV or other agencies
  • Defining Direct Mail strategy for the upcoming year and review results monthly
  • Testing and learning to improve direct conversion across all segments
  • Presenting the DM results and activity to the UK team quarterly
We are looking for a Senior Marketing Communications Executive who has the following skills and experience:
  • Previous experience in a Digital Marketing role with a proven track record in communications
  • Proven experience in developing and executing end to end campaigns
  • Good eye for competitor and other industry marketing to ensure the company is at the leading edge
  • Experience of best-in-class marketing
  • A keen interest and knowledge in iGaming
  • Experience in directly working with marketing and creative agencies
  • Excellent written and verbal communication
  • Excel and PowerPoint presentation skills
Along with a salary of up to £37,000 per annum, you will also receive a range of benefits including 24 days annual leave plus bank holidays and additional days with service, hybrid working (3 days in office, 2 days from home), private healthcare, life insurance,a pension scheme, complimentary fruits and snacks, and fun team socials!To apply for this role as Senior Marketing Communications Executive, please click apply online and upload an updated copy of your CV.Note: The job title of Senior relates simply to the level of experience and has no relevance to age. You are encouraged to apply for any opportunities that you feel to be suitable, irrespective of age or level of experience.Candidate Source Ltd is an advertising agency. Once you have submitted your application it will be passed to the third party Recruiter who is responsible for processing your application. This will include holding and sharing your personal data, our legal basisfor this is legitimate interest subject to your declared interest in a job. Our privacy policy can be found on our website and we can be contacted to confirm who your application has been forwarded to.

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