International Influencer Campaign Manager 0492

Job Description

Our client, a global music company, is seeking an International Influencer Campaign Manager who possesses substantial acumen in the social influencer space.Key responsibilities will include: Overseeing and managing creator marketing campaigns for UK artists to global markets. Conducting full end-to-end campaign performance management. Working with UK International Marketing team for influencer insights, creative ideas, benchmarking, and identifying appropriate influencers for releases. Reporting to division Heads within international marketing. Generating and maintaining an international network of influencers. Implementing specialist international strategy for artists using trends localised accordingly. Documenting pricing, performance, and best practice for the business. Working with analysts to establish benchmarks across campaigns and channels. Analysing industry campaigns in different international markets. Working directly with influencers and creators to collaborate across projects. Keeping abreast of influencer and content trends globally and locally across different markets. Monitoring emerging platforms of interest. Contributing to the conception of video creative concepts with artists and influencers etc. Ensuring short-form platforms are effectively catered to across all output. Developing ways to effectively systematise briefing influencers. Working on long-term deals with creators to ensure best rates. Cultivated varied and dynamic relationships with influencers. Determining in which cases a local or international content and influencer strategy is appropriate. Ensuring campaigns and business priorities are managed efficiently and understood. Exploring campaign trackers and CRM/data tools to improve efficiency. Ensuring influencer work is monetised, tracked and audiences are retargeted. Delivering strategy that prioritises platforms across paid and organic media.Requirements: Possess in depth understanding of short-form video platforms, TikTok, Instagram Reels, YouTube Shorts etc. High level expertise in trends across visual and short form platforms across key global markets. Previous experience planning and reporting influencer marketing campaigns. Comprehension of influencer marketings place within global marketing and media strategy. IT proficiency including Microsoft Office Suit or Google Drive alternatives. Strong project management and communication skills. Excellent time management and analytical skills. Experience of managing multiple campaigns in a fast-paced environment. Strategic and creative thinker. Substantial knowledge of growing trends and communities and influential creators in those spaces. Key markets of interest are Brazil, Mexico, Indonesia, Philippines, and India.Please note that due to the volume of submissions, only successful candidates who meet the exact requirements will be contacted. If you have not heard back within 10 days of submission, please assume that your application has been unsuccessful on thisoccasion. The Music Market/Arts and Media are an equal opportunities employer who supports diversity in the workplace.