E-Commerce Manager

Job Description

Do you want the opportunity to manage the E-Commerce of a global digital consumer healthcare companyOur client is looking for a talented E-Commerce Manager to join their growing team. This role is based in Old Street and has a salary package of £35K and over based on experience.About the Company:Our client is a UK-based global digital consumer healthcare company focused on wellness, nutrition and prevention of health problems. The success of their consumer healthcare business is built on their ability to understand customers’ needs and meet them witheffective product solutions.As technology becomes central in all our lives, this company are leading the way in harnessing digital opportunities to improve consumer health by adding artificial intelligence and predictive health management features to their digital healthcare app. Thecompany pride themselves on innovating, and producing natural OTC products that fill the gaps of unmet medical needs.The overall mission of this company is based on their desire to ensure long-term viability within the healthcare space. Join this team to help structure a company that will survive the market for long-term success!About the Role:As an E-Commerce Manager, your main responsibilities include owning the website and Amazon & and central reporting for marketing. You will also manage the below,

• Lead E-commerce Media Strategy:
  • Act as the main point of contact and lead e-commerce media across various platforms, including Amazon (PPC & DSP), Google ads, Performance Max, DSP and others.
  • Utilise in-depth knowledge of platforms to drive effective campaigns and achieve objectives.
• Budget Planning and Management:
  • Assist in planning budgets and KPIs and managing campaigns to achieve revenue and performance goals.
  • Drive optimization strategies, ensuring forefront testing for performance goals.
• Industry Knowledge of KPIS and Benchmarks
  • Present industry research findings, and e-commerce trends.
  • Analyse multiple data sources monthly, identify relevant KPIs, and draw key insights with commentary.
• Drive trade against revenue targets and other KPIs.
  • Own analytical and CRO tools for greater insights and testing to achieve goals.
• E-commerce Strategy and Tactics:
  • Shape and implement a long-term ecommerce strategy to exceed revenue targets.
  • Proactively seek opportunities to drive incremental growth.
• Marketing Collaboration:
  • Work with the Brand Manager to implement marketing tactics for generating incremental traffic.
• Product Management:
  • Own product collections, categories, and tags within Shopify.
  • Manage discounts, pricing & suggest amendments based on category trends/ other factors
• Technical Collaboration:
  • Work with Technology partners and Developers to design tools for achieving objectives.
  • Quickly resolve any short-term bugs or functionality issues.
• Reporting:
  • Generate relevant reporting against targets and share insights with the wider business.
  • Keep up to date with E-Commerce and advertising best practices through training and research.

About You:More than 3 years of experience in E-Commerce, including Paid Search, performance Display & Amazon within a digital agency or client-side.Your Skills and Qualities:

• Ambitious, motivated, and deeply enthusiastic about ecommerce.
• Proficiency in ecommerce activation through various platforms, including Amazon Advertising
• Platform (AMS, AMG, and DSP) and other retail players.
• Effective presentation abilities and skills in managing stakeholders.
• Expert at using Shopify 2.0 and common 3rd party applications.
• Experience using analytical/CRO tools like Google Analytics and Google Search Console.
• Analytical Mindset:
  • Ability to optimize inbound traffic channels and understand customer behaviour for driving conversions.
  • Work to KPI targets to deliver large growth across multiple international markets.
• Personal Qualities:
  • Self-starter with an inquisitive mind.
  • Quick learner who can process information and prioritize action.
  • Able to share insights with the wider business in a digestible format.
• Technical Proficiency:
  • Experience using Shopify 2.0.
  • Familiarity with Google Analytics 4 and Google Search Console
  • Able to use MOZ & SEO tools.
  • Experienced in managing Amazon Vendor & Seller
  • Experience using Amazon advertising network.
  • Familiar with HTML is a bonus.