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| Job Location | London |
| Education | Not Mentioned |
| Salary | 35,000 - 45,000 per annum, inc benefits |
| Industry | Not Mentioned |
| Functional Area | Not Mentioned |
| Job Type | Permanent , full-time |
A leading media advertising organisation are looking for a dynamic self-starter to join their growing Media Ad Operations team. The Digital Media Yield Strategist is responsible for optimising yield, identifying monetisation opportunities and managing pricingstrategy. The successful candidate will be detail oriented, well organised and can work happily and productively under tight deadlines.The Digital Media Yield Strategists main client is the Sales and Publisher teams - it is our job to help them bring in revenue. We do that by focusing on performance, analysing relevant KPIs and adjusting price floors.RESPONSIBILITIESWorks to evaluate yield of existing partnerships across the programmatic channelsMonitors and reports on all programmatic channels and activityHelps to manage, approve, and maintain advertiser floors and advertiser channel management strategyEvaluates and analyses advertising partnerships to help guide Publisher revenue strategy, providing insights into growth opportunities for increased revenueFacilitates troubleshooting between AdOps, Product BI, Engineering Publisher technical teams and Third Party technology partnersWorks closely with AdOps Director, Campaign Managers and company product on yield strategy, outbound communications with SSP Partners, and documentation of Publisher tests and projectsUse marketplace insight and feedback from demand partners to identify areas for audience development, product needs and revenue growthREQUIREMENTS/QUALIFICATIONS
Keyskills :
DFPYield ManagementOnline AdvertisingOptimisingGoogle Ad Manager