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| Job Location | London |
| Education | Not Mentioned |
| Salary | £45,000 - £50,000 per annum |
| Industry | Not Mentioned |
| Functional Area | Not Mentioned |
| Job Type | Permanent, full-time |
A Digital Marketing Manager / CRM Manager / Conversion Optimisation Manager (CRO) / Customer Engagement Manager is needed by a fast growing and high energy b2b2c player in a really unique field.The Digital Marketing Manager / CRM Manager / Conversion Optimisation Manager (CRO) / Customer Engagement Manager will be responsible for improving the customer experience and in turn ensure a longer lifetime value. Joining an innovative team; this role will drive revenue growth and end-user engagement across a portfolio of servicesThe Digital Marketing Manager / CRM Manager / Conversion Optimisation Manager (CRO) / Customer Engagement Manager will:*Map the end to end customer journey including CRM, onsite messaging and SMS journeys* Drive Sales and traffic through subscription campaigns*Develop a strategic approach to Conversion Rate Optimisation and the User Experience*Be a Marketing Automation expert - preferably with Salesforce Marketing Cloud*Manage a small CRM/Automation team*Manage the set-up, scheduling, A/B testing for all campaigns across multiple channels*Work with 3rd parties to ensure upsell of product through marketing channels*Build the user journey and ensure continual improvement of metrics via post campaign reporting and analysisThe Digital Marketing Manager / CRM Manager / Conversion Optimisation Manager (CRO) / Customer Engagement Manager must have:*At least 2 years experience working in automation across the customer journey / sales funnel*Experience managing end to end optimisation testing processes including prioritisation, requirements gathering and A/B testing.*Proficient in online tools including Automation tools, CRM platforms, testing tools and data insight platforms. - HTML, Salesforce Marketing Cloud (or similar tool), Advanced Excel and ideally Creative Cloud too*Strong content and Campaign Management skills*Very strong analytical skills using data to drive performance.It would be preferable for the Digital Marketing Manager CRM Manager / Conversion Optimisation Manager (CRO) / Customer Engagement Manager to have experience within a high growth digital environment.Based in South London, this is an exciting opportunity for a Digital Marketing Manager / CRM Manager / Conversion Optimisation Manager (CRO) / Customer Engagement Manager to become part of a company that is revolutionising its sector.Intelligent People is a specialist CRM Manager recruitment agency.