Creative Analyst

Job Description

Job Description Are you beginning your career as an analyst and see yourself in a creative digital agencyAre you ready to join a talented bunch of technical specialists, designers, creative technologist, relationship managers, and strategists, all under one roofThis amazingAdvertising Agency is looking for a Creative Analyst to join themAbout Our ClientWe are an award-winning digital agency, specialising in delivering dynamic creative optimisation (DCO) strategies and digital ad production across a variety of screens, formatsand verticals.Whilst we benefit from the strength and backing of a major advertising and media network, we have stayed true to our roots with the culture and atmosphere of a start-up, and all the energy and opportunity for talent that it brings.Within digitaladvertising, we pride ourselves in problem-solving and pushing boundaries, demonstrated through our innovations (big and small) and our evolving product suite.Above all, we have produced some amazingly cool - and effective - work for our clients across theworld, including Volkswagen, McDonalds, Apple, Audi, Canon, Porsche, Delta, Levi’s, Pepsi and many more!The Analytics team is a pivotal part of the Agency, with your work directly impacting the future strategy of our client’s campaigns and is essential inshowing the value of our work to clients through data.The objective of the roleYour primary role is to deliver high-quality creative insight; you will find trends and patterns in diverse data sets tracking media KPIs on social and programmatic platforms, formulatethese into actionable insights for clients, and present these to key stakeholders.A Creative Analyst is also heavily involved in our product innovation, helping shape and develop our newest tools such as AI creative optimisation and automated creative tagging.In addition to client work, the Strategy & Analytics team enjoy being at the forefront of the (ever-changing!) industry news… sharing what’s happening across the landscape, and how this impacts and/or creates opportunities for us (and our clients).Prior DCOexperience is not necessaryWhat we are looking forAn analyst early in their career, who is driven by finding the answer’ in data and using their skills to bring others along for the ride. Someone curious, passionate about advertising and a great team player!RequiredSkillsEssential

• Highly numerate: evidence of a strong quantitative background, with an understanding of basic statistical techniques including A/B testing and hypothesis testing.
• Proficient user of Microsoft Excel or Google Sheets: able to handle datasets, create data visualisations, familiar with creating or working with dashboards.
• Strong attention to detail, especially in handling complex datasets, and able to problem-solve to identify potential issues.
• Highly organized, with the ability to effectively manage multiple projects simultaneously and work to short deadlines.
• Excellent oral and written communication skills: you will be able to communicate your ideas articulately and have the confidence to present your findings and ideas to clients and other key stakeholders.
• A quick learner, ready to embrace new challenges and prepared to problem solve!
• Ability to work independently and as part of an extended team.
• Proactive self-starter; Our growth has been driven by the desire to continually improve our offering. You will be proactive in improving and refining our practices & techniques.
• Solid PowerPoint skills: able to pull insights, select appropriate visualisations, create a narrative with data with attention to aesthetic look and feel, and have the confidence to have a point of view on creative strategies.
• Maintain an interest in the wider digital marketing industry.
• Confident, diligent, positive and ambitious!

Advantageous

• 1 - 2+ years experience in an insights, data or business analyst media role
• Understanding of the digital media landscape & associated processes (media planning, buying, activation principles etc.) from a programmatic and/or social perspective
• Previous programming experience in any language