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Content Marketer

Job LocationLondon
EducationNot Mentioned
SalaryCompetitive salary
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

My client, a wealth manager, is looking for a Content Marketer to join the team on a permanent basis. The role contributes to my clients success by supporting the development of strategic marketing comms and plans that focus on supporting growth and drivingactive consideration for my clients brand across the regions in which they operate.Duties & Key Responsibilities Create impactful marketing communications that bring the brand to life and support sales efforts. This could include, but not limited to: thought leadership pieces, proposals, and other materials. Ensure content aligns with industry trends and showcasesthe firms expertise. Stay abreast of industry trends, competitor activities, and market changes. Use this information to tailor communications strategies and identify new opportunities for the firm. Establish key performance indicators (KPIs) to measure the success of communication strategies. Regularly analyse and report on the effectiveness of different initiatives, adjusting strategies as needed. Contribute creative ideas and research to marketing campaigns, ensuring alignment with overall marketing strategy. Oversee the firms digital presence, including the website and social media accounts. Ensure that online content is engaging, up-to-date, and reflective of the firms brand. Support the Sales team with copywriting for investment opportunities and client-facing documents such as proposals. Support key executives in developing and delivering effective communication, including speeches, presentations, and talking points. Ensure consistency in messaging across all platforms. Analyse performance data to identify content opportunities to support the sales effortsSkills & Abilities Excellent storytelling skills Analytical thinking and research skills Ability to work on several projects simultaneously Ability to work under pressure Strategic vision, business orientated Attention to detailDemonstrates initiative and drive to deliver a high standard of work Manages time effectively and is able to work to deadlinesExperience & Qualifications Undergraduate degree preferred (particularly in a domain such as Marketing, PR, Journalism, Economics or equivalent) Proven experience in a Communications/PR/Media Relations role within financial services Editing and proofreading skills Strong verbal and excellent written communication skills Good knowledge of the industry, key participants, and current eventsIn our company values we aim for equity at all stages of the recruitment process, please let us know if we can do anything to make the process more accessible to you.

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