Content Designer

Job Description

National: £38,724 - £44,393 Inner: £42,716 - £48,068The Content Designer will be part of a high performing, multi-disciplinary squad using agile methodologies to deliver customer-centric services. The role will involve designing content for accessible products and services that reduce friction and complexityacross customer journeys helping UKHSA to achieve its public health objectives. They will translate insights from user research into accessible, inclusive content design that meets the needs of users, especially those from underserved and underrepresentedcommunities. The Content Designer will be required to work with internal and external stakeholders to understand requirements and be trusted to develop meaningful solutions based on user needs and organisational outcomes.The Content Designer will need to develop and maintain stakeholder relationships and influence others. They will be required to think at a systems-level and absorb large amounts of conflicting information and use it to produce simple content strategies anddesigns, deploying the right design tools and techniques at the right times to create innovative content for a product, service or single piece of content that stretches across digital and offline channels, e.g., digital, print, signage, etc. The Content Designerwill be aware of and be able to apply existing design systems/style guidelines to their work and understand accessibility requirements across all content types. LocationThe UK Health Security Agency (UKHSA) offers remote and hybrid working - this means that whilst the role can be based in one of our 4 offices in Birmingham, Leeds, London - Canary Wharf or Liverpool, there will be opportunities to work from home or remoteworking. The number of days in the office will be agreed on an individual basis by your line manager.You will be asked to express a location preference during the application process.Please be aware that this role can only be worked from within the UK and not overseas. Relocation expenses are not available.Working Pattern - Full Time, Part Time, Job Share, Flexible Working, Hybrid Working, Remote Working.MAIN DUTIES AND RESPONSIBILITIES

1. Provide hands-on content design by working with other disciplines, stakeholders and customers to gain a deep understanding of user needs and creating content that works for our users - easy to navigate, clear to understand, visually engaging and accessible;whilst balancing operational, technical, legal and design constraints and requirements.
2. Drive awareness of content design practices, influencing project roadmaps to embed effective and user-centred design practice.
3. Create content assets to test ideas, communicating solutions with clarity and confidence to stakeholders to create actionable strategic insights and service improvements.
4. Contribute towards expanding and refining a central library of design assets and patterns to share best practice and bring the UKHSA content design strategy to life.
5. Influence and shape best in class digital and non-digital products and services; adopting inclusive UCD practices and ensuring findings from research and testing are applied to design and deliver effective and inclusive content, that meets government andNHS design, style and accessibility standards and industry best practice - utilising peer reviews and critique processes to gather feedback and share best practice.
6. Be an advocate for the voice of users in the design of our services, identifying and communicating important user insight to stakeholders to ensure that we deliver effective, inclusive, and accessible services.
7. Be a champion for the user-centred design approach across the organisation, increasing the awareness of staff and stakeholders, fostering interest, and working openly and collaboratively whenever possible, investing in time to share learning and best practicewith all members of the UCD Team and actively contributing to your community of practice.
8. Represent UKHSA’s content design capability across government, NHS and the wider public health system, contributing to the cross-government and GDS communities of practice.

The duties/responsibilities listed above describe the post as it is at present and is not intended to be exhaustive. The Job holder is expected to accept reasonable alterations and additional tasks of a similar level that may be necessary.Person SpecificationIt is important through your application and Statement of Suitability of 750 words that you give evidence and examples of proven experience of each of the following criteria:Essential criteria

• Experience of content design and using user-centred design methods and practices with a good understanding of the key standards in assuring quality content design and able to demonstrate adherence to these
• Understanding of best practices in content design and how to embed them into an agile workflow and influence project roadmaps to deliver timely outputs
• Able to build and manage relationships with a variety of internal and external stakeholders with different reporting relationships and work with them in a collaborative and co-creative manner to improve services and gain support for assets, content strategies,design concepts, solutions, roadmaps, and ways of working
• Experience making complex language and processes easy to understand

Desirable

• Experience of a service you have designed receiving a service assessment against the government service standard, or experience as a lead or design service assessor
• Some experience in conducting basic user research e.g. user interviews and usability testing For full job description and further details, please click Apply Now.