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Job Location | Liverpool |
Education | Not Mentioned |
Salary | Competitive salary |
Industry | Not Mentioned |
Functional Area | Not Mentioned |
Job Type | Permanent , full-time |
BettingJobs are currently recruiting for a Head of Strategic Analysis & Insight to work with a well-established sportsbook based in their Liverpool office.The successful candidate will create a high energy blend of responsive and proactive analysis which guides the business to make the right decisions to generate growth in player engagement, sales and bottom-line profit.Responsibilities: Responsibility for the management, development, and accountability of a small group of data analysts Senior stakeholder management and engagement in sharing insight, understanding and commercial recommendations Development, alignment, and implementation of a single customer strategy Development of detailed player segmentation and recommended contact strategy Development of depth understanding of key business performance metrics such as lapsing behaviour, retention, player lifetime value, campaign payback analysis Product category analysis - active players, margin growth etc Development of business performance dashboardsRequirements: Senior management experience 3-5 years and accustomed to senior stakeholder engagement Leadership experience, people management and mentoring track record including leading by example with dynamism Examples of where data insight has delivered commercial advantage Communication skills - where data becomes commercial insight and action Creating simplicity from complexity