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Digital PR Manager

Job LocationLeeds
EducationNot Mentioned
Salary£30,000 - £40,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Role: Digital PR Manager Location: Leeds Salary: £40,000 + 9 day fortnight Hybrid or remote: Hybrid, 3 days in Leeds officeRole Overview:Join an outstanding SEO and content marketing agency, part of a wider group of digital agencies, in the role of Digital PR Manager.This role, arising from recent client growth, involves end-to-end project involvement, cross-team collaboration and a proactive approach. Reporting to the Head of Search, youll play a pivotal role in ideation, implementation, and reporting, making this a thrillingopportunity for someone passionate about securing coverage and building strategic link-building opportunities.Key Responsibilities:

  • create, adapt, and deliver successful Digital PR campaigns
  • Write attention-grabbing press releases with winning headlines
  • Craft outreach strategies, pivoting angles across various press niches
  • Create media lists and perform quality, highly-targeted outreach
  • Ensure campaigns meet and exceed client expectations and KPI goals
  • Source, negotiate, and manage suitable influencer partners
  • Measure the success of your work through strong campaign reports
  • Research data, topics, clients, competitors, and industry updates
  • Build and develop client relationships, contributing to new business ideation
Key Requirements:
  • Demonstrable experience in high-profile placements and hitting campaign KPIs
  • Knowledge of different media demographics and news cycles
  • Strong verbal and written communication skills
  • Solutions-focused, strategic thinking
  • Ability to work under pressure to tight deadlines
  • Confidence in asking questions and seeking out new opportunities.
  • Ambition, drive, proactivity, and positive energy.
Nice to have:
  • Strong analytical skills (desirable).
  • Good working knowledge of SEO, especially offsite SEO (desirable).
  • Experience in tools such as Buzzstream, Ahrefs, Majestic, Buzzsumo, or Vuelio (desirable).
What We Offer:
  • Salary: Up to £40,000
  • 25 holidays plus bank holidays
  • 3 additional days celebration leave
  • 8% pension contribution
  • 9-day fortnight

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