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Paid Media Specialist - Leamington/Hybrid

Arden Resourcing Limited
Job LocationLeamington Spa
EducationNot Mentioned
Salary25,000 - 35,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time Work from home

Job Description

Paid Media Specialist - Leamington/Hybrid The Paid Media Specialist is responsible for managing paid media activities for our clients and producing results against agreed KPIs. Working closely with the Marketing Performance Manager and account management team - you will provide dedicated assistanceby meeting client needs on a daily basis. This work may at times be short notice or ad hoc and requires a level of flexibility and a willingness to adapt to the changing requirements of our client base, covering a number of ad platforms such as Google Ads,Bing Ads and social media advertising.Required Skills

  • Actively contribute to the management of paid media accounts for our clients
  • Work with the Marketing Performance Manager and account management team to ensure that all client accounts meet the robust commercial strategy that is in
  • Manage budgets in line with strategy and ensure that monthly spend is on target
  • Continually measure and report on the effectiveness of your campaigns
  • Work to ensure landing pages are effectively optimised for conversion
  • Effectively brief paid media tasks to colleagues where appropriate, providing detailed instructions, clear required outputs and support throughout.
  • Maintain an awareness of emerging tools and software that enhance our offering and processes and keep up to date with emerging legislation that impacts paid media
Nice to have
  • An understanding of paid media platforms; how they are used, relative audiences, their role and customer decision-making process as well as how to generate results from each.
  • An analytical eye and overarching interest in using data to influence your decision-making.
  • Ability to write engaging, call-to-action focused ad copy and messaging.
  • The ability to confidently articulate ideas and opinions to your Line Manager and - where appropriate in a structured setting - the wider team or clients.
Benefits
  • 1-day per fortnight R&D/Training
  • Flexible Working from home
  • Excellent onsite barista coffee and caf. Inclusive fruit and hot beverages
  • 15" Macbook Pro, 27" Monitor
  • 20 Days Holiday + 3 Days holiday between Christmas and New Year
  • Conference & training budget

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