Digital Marketing Executive

Job Description

Our client are looking for aDigital Marketing Executiveto join their fantastic team. You will join them on afull time, permanent basisworkingremotely based anywhere in the UK and in return, you will receive acompetitive salary of£40,000 per annum.About the company:Our client are a well-established global 100+ year old innovative printing, mailing and solution selling business. They are an award-winning company offering great flexible and remote working environments.As aDigital Marketing Executive, you are:

• Passionate about client success.
• Enjoy collaborating with others.
• Strive to exceed expectations.
• Move boldly in the quest for superior and best in market solutions.

As the Digital Marketing Executive, you will be responsible for:

• Collaborate closely with the International Digital Channel marketing manager to understand campaign objectives and target audience, and build strong relationships with demand generation managers to drive effective new acquisition campaigns
• Serve as the go-to person for reporting on digital campaign performance, providing insights to optimise future campaigns, and ensuring adherence to allocated budgets
• Create comprehensive campaign plans encompassing all aspects of digital marketing, including social media, email, SEO, PPC advertising, etc
• Foster cohesive messaging and branding across all digital channels by collaborating with other departments such as content marketing, design, and product teams
• Stay constantly updated on digital marketing trends and best practices to maintain competitive and effective campaigns
• Work with third parties as needed to execute marketing plans
• Identify target audiences and develop digital campaigns to inform, engage, and motivate them towards specific objectives
• Utilise digital marketing strategies to drive traffic and create a valuable customer experience, while managing all digital marketing platforms
• Develop effective user funnels, ensuring optimised conversion points, and implement the companys SEO strategy in web-based marketing initiatives
• Analyse digital metrics to identify trends and insights, leveraging data to enhance performance, and report on the effectiveness of digital marketing processes by tracking ROI and KPIs

Skills the company are looking for in their Digital Marketing Executive:

• Proven experience in managing successful digital marketing campaigns, preferably within an international context.
• In-depth knowledge of various digital marketing channels and best practices, including SEO, PPC, social media, email marketing, etc.
• Excellent analytical skills with an ability to mine data to inform decisions.
• Understanding of what makes a strong landing page. e.g. understanding of UX principles.
• Proficiency in using digital marketing software such as SEMrush, Adobe(or Google) Analytics, Google Ads, Google Search Console, Salesforce.
• Proficiency in utilising Office 365, Excel, PowerPoint, and Word etc.
• Excellent written and verbal communication skills with the ability to present complex information in a clear and concise manner.
• Strong project management skills with the ability to manage multiple campaigns with varying deadlines.
• A team player with strong interpersonal skills, able to work effectively with individuals across different departments and levels within the organisation.
• Have a can do attitude & pivot as needed to support company objectives.
• Strong grasp of the significance of current trends, user experience, and user behaviours, demonstrating an excellent understanding of their importance.

The company will provide:

• Annual salary £40,000
• Holidays:30 days + bank holidays
• Life insurance: 3x basic salary
• Pension scheme with employer contribution up to 6% of the basic salary
• Employee Discount, to access deals for travel, restaurants and shopping

Our client are a well-established, international and award-winning company offering great flexible and remote working environments.If you feel you have the skills required to become our clientsDigital Marketing Executive,then please click‘apply’today – we’d love to hear from you!The company arean equal opportunity employer that values diversity and inclusiveness in the workplace.All interested individuals must apply online