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Job Location | East London |
Education | Not Mentioned |
Salary | £25,000 per annum |
Industry | Not Mentioned |
Functional Area | Not Mentioned |
Job Type | Permanent, full-time |
Role PurposeThe Grandstand project is designed to set up and mobilise teams to enable the delivery of real time personalised sports communications and stimuli to involved customer groups as the action happens, to drive activity, customer excitement and continued engagement with the sporting day at Ladbrokes.Working under the guidance of a Real-Time CRM Manager the Real-Time CRM Executive will be responsible for managing the entire real time’ customer experience of our customers across the Ladbrokes brand. Our commitment is to drive audience engagement by ensuring communications are relevant to each individual customer.A sports fanatic, you will be part of a team responsible for the scheduling and subsequent communication via various contact channels. From campaigns featuring push notifications, SMS messages, e-mail & in-app messaging - you will be part of a small team managing the ebb and flow of our customer’s betting experience through the daily sports betting schedule. You will ensure that all our key promotions & offers are communicated to customers and key features of our sports trading proposition are given maximum exposure.Your challenge will be to take our trading product - markets and odds - and directly sell them to our active audience by directing and using a variety of segmentation tools and messaging mechanisms. You’ll be driving customer engagement through the display and delivery of our betting opportunities to the audience at the times they are most likely to want to take advantage of them- as the action unfolds, in real-time!Key Responsibilities
Keyskills :
Spts Online Gambling