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Creative Communications Manager - 12 Month FTC

Hargreaves Lansdown plc
Job LocationBristol
EducationNot Mentioned
Salary40,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time or part-time

Job Description

JOB TITLE: Creative Communications Manager - 12 Month Fixed Term Contract/Secondment CAREER DEVELOPMENT PATH: Managing or Being an Expert REPORTING TO: Creative Communications LeadSUMMARYThis is an exciting opportunity to join HLs fast-paced Creative Communications Team. Were looking to recruit a keen and talented Creative Communications Manager who will give our marketing squad creative impetus and direction. Youll create content and communications for marketing campaigns across a variety of channels and work closely withyour squad and the design team to bring these campaigns to life.Superb copywriting skills and knowledge of savings and banking market along with the ability to engage your audience creatively.ROLE ACCOUNTABILITIES

  • Responsible for creating engaging and relevant content for both content-led and offer-led marketing campaigns.
  • Work closely with designers and other specialists to bring their campaign ideas to life via multiple channels.
  • Work closely with the PR and research teams to come up with ideas for joined-up, insightful communications and campaigns.
  • Be a specialist in at least two products or services, with a working knowledge of the full HL range and the overall HL proposition.
  • Staying on top of the latest news, developments and trends that affect your products and target market.
  • You will need a detailed understanding of your target market/audience, aligned with a grasp of the marketplace as a whole and our competitors offerings.
  • You will have a deep understanding of our client segments and the skills to write for different audiences.
  • Seek insight from clients, analytics, helpdesk, advisers, research, competitors (UK and overseas) to develop best practice and ideas.
  • Own the content for your products web pages and work with the squads digital optimisation specialist to continually improve them.
EXPERIENCE / SKILLS
  • Knowledge of online and offline marketing techniques and strategies, particularly direct marketing
  • Offer-led and content marketing best practice
  • Detailed understanding of savings and banking products and markets
  • Excellent written and verbal communications skills
  • Experience of writing communications for multiple channels and segments
  • Superb copywriting and communication skills
  • Ability to work under pressure and to tight deadlines
  • Collaborative mind-set with ability to bring people with you
  • A creative thinker
  • Client satisfaction orientated
  • Highly organised and reliable

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