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Marketing Automation Specialist Pardot

Post Recruitment Ltd
Job LocationBradford
EducationNot Mentioned
Salary£25,000 - £30,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

POST- Recruitment are recruiting for a Marketing Automation Specialist to join a leading independent Internet Service Provider based in Bradford. Following the expansion of their Commercial teams, they are now looking for an experienced Marketing Automation Specialist to join their established Marketing team.The role:As a Marketing Automation & Digital Marketing Specialist, you will be responsible for growing and maintaining my clients digital marketing efforts through their marketing automation platform. You will work closely with both the Content Manager and Marketing Manager, to support the delivery of their commercial strategy. Key responsibilities:

  • Use of Pardot to create, test and deploy single and multi-step e-mail campaigns, landing pages, events and webinars for different distribution channels and segments, utilising dynamic content with tokens and scripts.
  • Working with colleagues in the marketing & Sales teams to help deliver campaigns
  • Developing and maintaining responsive e-mail templates, troubleshoot issues, and stay abreast of technology advances
  • Test (A/B), analyse and report on e-mail campaign performance on a regular recurring basis.
  • Identification of trends and opportunities for improved open, click through, conversion and other metrics.
  • Working with different sales partners channels and understanding the sales structure to build effective distributions lists
    • Your experience:As well as expertise in e-mail marketing best practice, you will be able to demonstrate sound experience within digital marketing and using Pardot. Unfortunately we are unable to consider applicants who are not experienced with this system. In addition, working knowledge of Salesforce is considered to be essential. Ideally you will have experience in digital marketing to both B2B and Public Sector/Education sectors, with sound project management skills and a capability to remain adaptive within an ever changing environment. A background within technology/telecommunications within a digital marketing function would be highly advantageous. Together with a clear passion for digital marketing, you would possess strong communication skills (written and verbal), with a proven ability to manage and develop relationships with both external and internal stakeholders.Benefits:
  • Bradford location with free parking
  • 25 days plus 8 days bank holidays
  • Health Cash Plan
  • Private Medical Care
  • Free home internet provided
  • Bonus holiday programme
  • Ride to work scheme
    • If you are interested in this role, please apply ASAP. This vacancy is being advertised by Post Recruitment Ltd. The services advertised by Post Recruitment Ltd are those of an Employment Agency, visit our website for more details. Required skills
  • Marketing Automation
  • Marketing Campaigns
  • Salesforce
  • Pardot

    • Keyskills :
    Marketing Automation Marketing Campaigns Salesfce Pardot

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