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Job Location | Birmingham |
Education | Not Mentioned |
Salary | 40,000 - 45,000 per annum |
Industry | Not Mentioned |
Functional Area | Not Mentioned |
Job Type | Permanent, full-time |
Marketing Manager - SoftwareBirmingham / Remote40-45k base + Great BenefitsLeading the charge in both paperless and automating workflows, our clients mobile and cloud-based solution is trusted by 1000s of employees, worldwide. From health & safety, risk assessment, quality assurance and more, this scalable platform is quick to deploy,cost-effective and works across all market sectors. To facilitate further growth, they have an immediate opening for a SaaS experienced Marketing Manager to lead all marketing requirements.As a SaaS focused Marketing Manager, you will be required to: * Work closely with the CEO, Sales and Product teams to roadmap strategic growth* Drive B2B customer acquisition and retention* Create intimate and lasting relationships with audiences and customers* Lead the digital presence (SEO, PPC, Email and Social etc.)* Take on brand identity, awareness and recognition* Research, write and publish content for blogs, whitepaper, web and more* Develop and deliver end-to-end campaigns* Develop sales and product marketing collateral (go-to-market strategies)* Develop and integrate regional marketing strategies (events, digital, PR and more)* Analyse campaigns, consumer trends and the competitive landscape* Influence, educate and prompt senior colleagues on the benefits of marketing* Become the subject matter expertThe successful Marketing Manager will possess the following skills and traits: * 4-6+ years B2B SaaS/Technology-based marketing experience* Strong understanding of technology marketing (SaaS, IT or Tech products)* Energy, enthusiasm, passion and commercial awareness* Demonstrable ability to create excitement, both internally and externally* Solid understanding of modern (digital) marketing techniques (PPC, SEO, HTML, CSS)* Acquisition and lead generation experience* Self-management and accountability with solid leadership skills* Experience using automation and analytics tools Salesforce, HubSpot, Social, Analytics)* Experience within a fast-changing, start-up or similar environments (flexibility)* A positive forward-looking mindset.The successful candidate will be offered: * A 40-45k base salary* A full and overly generous benefits package* Career progression* Remote workingThe Certus Recruitment Group is an established and experienced specialist consultancy providing sales, marketing and IT recruitment services to the business community throughout the UK, Europe, North America and Australia.