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Key Account Manager - Off Trade Major Multiples

Job LocationWoking
EducationNot Mentioned
SalarySalary negotiable
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Company description:Asahi UK (AUK), part of Asahi Europe & International Ltd, aims to enrich consumer experiences through innovation, high-quality service and an exceptional portfolio of premium beer, ale and cider brands including, PeroniNastro Azzurro, Asahi Super Dry, Meantime, Fullers London Pride and Cornish Orchards. Our aim is to be the leading super premium beer business in the UK, through a brand mix that creates a compelling proposition. At AUK we operate as an end to end businessunit responsible for sales, marketing, customer operations, production, supply chain and wholesale operations in the UK & Ireland.Job description:We are recruiting for an exciting Key Account Manager opportunity within our Off Trade Major Multiples team.The Key Account Manager (KAM) role is a foundation account management role within the Grocery channel. The purpose of the role is to drive sustainable growth of the Asahi UK portfolio across one of our key Grocery customers and their group, through supporting the customers Commercial Leads in the delivery of the ledger strategyand customer joint business plans as well as full P&L responsibility for several key accounts supplied or affiliated with the customer group.As Key Account Manager you will be accountable for strategic convenience customers, support on implementing the wider customer strategy, ownership of part of the portfolio and general administration responsibilities.Key accountabilitiesThe KAM is responsible for the following key outputs and accountabilities:

  • Supporting the Commercial Leads to develop, plan and implement channel strategies that are aligned to core business objectives and in-line with brand guidelines
  • Own & lead the customer forecourt strategy with implementation of fit for purpose range and space
  • Develop and Lead on Rapid delivery strategy and execution across the customer group
  • Build strong cross functional relationships with key internal and external stakeholders to ensure successful delivery of our plans
  • Progress the Craft and Ale agenda across the customer. Driving innovation and sales, delivering industry best in class plans whilst ensuring forecast accuracy.
  • Monitor & record customer instore & online compliance & availability
  • Manage Trade Investment in line with commercial plans.
  • Proactive review and management of internal pricing process & customer promotional submissions
  • Management of invoicing, budget accruals and monitoring aged debt
  • Monitoring and reporting Competitor activity, providing insight support for team.
  • Tailoring and maintenance of account tools including EPOS Trackers & weekly performance reporting.
  • Seek new business & portfolio building opportunities both within the existing account base & with prospective retail customers.
  • Have the ability to take on projects or develop new initiatives as well as deliver on the day job.
Experience required
  • Sales experience in an FMCG business.
  • Experience working with premium brands, protecting brand equity and delivering.
  • A track record of building collaborative customer relationships.
  • Structured selling skills combined with strong drive and energy.
  • Strong persuasive, negotiation and presentation capabilities.
  • Good commercial understanding, strong numerical and analytical skills.
  • Outstanding communicator, able to work with individuals across all levels & functions.
  • Coordinate and deliver brand activations, improving instore compliance and visibility.
  • Ability to take the initiative, explore and deliver new business opportunities.
  • Capable of maintaining key account management tools including performance reports and budget management.
Key attributes of the successful person
  • Dynamic with a desire to learn.
  • Resilient and has confidence to uphold strategic decisions.
  • Team player focussed on delivery and thrives in a challenging environment.
  • Capacity to derive insight from data with accuracy and focus.
  • Accountable for actions and commitments.
  • Motivated by personal developmentdesire to progress commercial career.
  • Ability to drive, develop and implement new solutions.
We offer:On offer is a competitive basic salary plus generous benefits package inclusive of,
  • Car allowance
  • Beer allowance per annum
  • Annual bonus
  • Pension
  • Life assurance
  • 25 days holiday

Keyskills :
salesP&Loff trade

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