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Job Location | West Drayton |
Education | Not Mentioned |
Salary | Salary negotiable |
Industry | Not Mentioned |
Functional Area | Not Mentioned |
Job Type | Permanent , full-time |
Channel Marketing Managerexperienced marketing professional to work with our retail national account distribution partners, internal sales and account management teams to identify marketing opportunities that support mutual business growth. Acting as a key interface between thesales, account management and marketing team, the role will be responsible for developing, delivering and executing trade and retail campaigns and initiatives, as well as providing marketing support that achieves our marketing objectives, drives customer loyaltyand supports profitable sales growth.Support the sales and national account managers to develop and execute online strategy across customer e-commerce platforms, including website listings, brand pages and digital advertising.Support the sales and national account managers to review, improve and monitor offline presence in customer trade catalogues/publications, maximising product listings, POS placement and advertising.Collaborate with customers, account management and area sales teams to develop, deliver and measure campaigns, promotions and other trade activation initiatives to improve our customers business and deliver mutual sales growth.Coach, advise and support our account management and sales teams in the sell, implementation and measurement of marketing activities relevant to business development and trade activation.Process marketing support requests and brief the design and marcomms team on the creative production of assets.Ensure best practice is communicated to the sales and account management teams through the promotion of activities and assets on Brand CentralRepresent marketing at internal sales meetings and external customer meetings, when required, to determine areas of support and adviseWork with the National Accounts Director and National Account Manager to develop and execute national customer campaign calendar Minimum 2-3 years marcomms experience, ideally within a customer/trade marketing roleGood understanding of digital