B2B Product Marketing Professional - Professional Print

Job Description

Job Purpose and Summary Canon UKis looking for an experienced and highly enthusiastic product marketer to successfully grow and develop our Professional Printer proposition as we enter into a phase of accelerated growth.What we giveWith Canon, youll get the support and encouragement you need to grow, from people who share your ambition. Well invest in your professional development to help you learn and progress in your role with us. Youll find leaders who give you the freedom toexplore new things and a team where knowledge is shared openly.Self-Development is important at Canon and you will be encouraged to take further training to develop your skills to become successful in the role with the support and guidance of your manager.

• PayCompetitive salaries that are regularly bench-marked against similar roles and reviewed annually.
• BonusA discretionary bonus scheme that rewards you as you help us achieve our goals.
• Learning & DevelopmentAs a Company that encourages continuous learning you will always have resources and support available.
• Work & Home Life BalanceWe support with a minimum of 25 days holiday per year, holiday purchase and a flexible working policy.
• DiversityWe are an organisation that delivers on a global scale, striving to create a diverse and empowered workforce that reflects the communities we serve.
• Health & Well-beingFree private healthcare, an Employee Assistance Programme, partnership with Mental Health First Aid UK with a network of mental health champions and discounted rates to Nuffield Health Gym.
• Employee discountUp to 38% off products from our Canon store.
• Some other BenefitsGenerous Pension, Canon Awards, Discount cards, Cycle to Work scheme, Season ticket loans and charity volunteer days.

What we askWe need people who can achieve the exceptional by working collaboratively, who have the courage to risk new ways of doing things and the ability to see the world the way their customers see it. Were looking for creative problem-solvers like you, someonewho can ensure Canon stays ahead in an ever-changing world.

• Own product lifecycle management for all elements of the product portfolio, including successful launch and exit of products
• Define product positioning and promotional offering for Professional Print area, to support our channels and increase our market share

• Through thorough market analysis (inclcompetitor positioning) help set business targets, manage the productbudget process and then monitor CUKI progress
• Build and publish a product marketing strategy to achieve product objectives within relevant channels §ors
• Provide scheduled management reporting onportfolio performance. Develop necessary reporting and co-ordinate the targeting of sales activities and forecasting
• Own relationship with 3rd party providersthat form part of the portfolio and generate new business opportunities incollaboration with these partners
• Own service plan & profitabilitypromotion for the portfolio, both Canon & channel partners (PPP totalownership for services & prof services portfolio)
• Spokesperson for product portfolio at keyinternal & external events with the ability to position the portfolioto different audiences and tailor content appropriately
• Own and implement required lead generationactivity to drive pipeline for the portfolio, across all channels, workingwith appropriate marketing colleagues (campaign, channel) and key channelstakeholders
• Drive sales enablement throughadaptation/creation of sales ready application and product content,tailored by route to market, and proactively communicated / regularlyreinforced through all available platforms, tools and forums
• Identify capability needs and fulfilrequirements to equip sales personnel across all channels with theappropriate knowledge, skills and tools related to the product portfolio

You will needYou already have relevant product marketing experience within the technology sector and a knowledge of services. Familiarity with Scan, Print, Multi-Functional Devices, Print Management Solutions and Workflows would be beneficial.As the B2B Product Marketing Specialist, you will possess the following skills and expertise:

• Successful track record in B2B Marketingincluding Product Marketing within the Technology sector
• Experience working with direct andindirect sales teams, ideally including distribution and e-commerce
• Proactive self-starter, able to overcomeobstacles and deliver within agreed timeframes.
• Blends a creative approach with analyticalsubstance
• Strong cross-functional and relationshipbuilding skills, being able to collaborate with multiple stakeholders across Sales, Support Functions and Canon Europe
• Excellent communicator who can influencekey stakeholders and develop compelling stories that resonate with theaudience
• Degree in Marketing or CIM qualifiedpreferred

Further InformationSalarystarting from£40,115plus bonus based on experience.Location:Stockley Park, Uxbridge. This is a hybrid role.#LI-Hybrid#LI-FC1 Canon is enriching lives and businesses in incredible new ways. You can play a part in shaping the future of a company thats visionary, innovative and bold. As the worlds best imaging company, were living and working together for the common good.