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Digital Marketing Manager

Job LocationTunbridge Wells
EducationNot Mentioned
Salary40,000 - 50,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Digital Marketing Manager | West Kent | £40,000 - £50,000This organisation has a global footprint, their Head office is in West Kent but their global teams work closely together to make this established, family run business a success. As the team continue to grow they are looking to bring their digital marketing"in house" and need a Digital Marketing Manager to lead this function, reporting to the Group Marketing Director.The JobThe Digital Marketing Manager will take ownership of the Digital Strategy, you will understand the business and their clients - tracking customer journey in order to identify key touch points and use data driven insights to achieve results.

  • Work with the senior marketing team to develop and implement the global digital marketing strategy
  • Monitor and improve website performance
  • Lead and manage SEO strategy
  • Work with the wider marketing team to create digital marketing campaigns across multiple touch points.
  • Drive ecommerce strategy maximising sales and improving customer journey.
  • Help drive digital attribution, analysing and suggesting improvements.
  • Use data and analytics intelligently to review, improve and hone efforts.
  • Work with external agencies
The Right CandidateYoull be looking for role ownership supported by an experienced team, an established company without the corporate feel. Youll have broad digital marketing experience, the ability to look at the bigger picture strategy whilst still being relatively handson day to day.
  • Experience of developing and implementing B2B & B2C digital strategies across multiple channels and touchpoints.
  • Experience in delivering online content that engages and converts
  • Solid SEO and PPC knowledge
  • Experience with analysis and reporting to determine ROI of campaigns
  • Previous experience in E-commerce preferred.
  • Experience working for a digital agency and in-house would be advantageous
Whats on offerThis is an opportunity for someone who wants to take ownership of a role within a global company without the bureaucracy of a large corporation. Youll find a friendly and fun team environment, a freedom to work under your own initiative and the supportof an experienced team to help you make it a success.Salary is flexible dependent on experience circa £40,000 - £50,000, 20 days annual leave (plus banks), pension, private medical and dental, hybrid working.If you are interested send your CV to Alexia at Curteis Webb Recruitment

Keyskills :
Digital MarketingEcommercePPCSEOSocial Media

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