Marketing & Communications Officer

Job Description

Our client, a social regeneration charity are seeking a highly motivated and dedicated Marketing and Communication Officer to join them.Marketing & Communications OfficerReports to: Business Development Manager Responsible for: Planning, executing, and overseeing marketing and communication strategiesLocation: Flexible locations across the North East Salary: Circa £27,000 per annum Hours: 37 Hours Per WeekJob SummaryAs a key member of their Business Development Team, you will be responsible for planning, executing, and overseeing marketing and communication strategies to promote their mission, raise awareness, support the project team and drive in particular corporateengagement and investment.Key TasksKey Responsibilities Provision of a range of administration support to the Regional Property Manager to support delivery of the Facilities service provision across all sites, including:

• Marketing Strategy: Develop and implement comprehensive marketing plans with Head of Business Development to effectively promote their initiatives, events, and campaigns across various channels, including digital platforms, social media,email, and traditional media outlets.
• Content Creation: Create compelling and impactful content, including written materials, graphics, videos, and visuals, that resonates with our target audience and conveys their mission and impact.
• Social Media Management: Manage and maintain their social media presence, including content scheduling, business to business / business to customer engagement, and monitoring performance metrics to drive growth
• Public Relations: Work alongside with their external PR agency to support them securing coverage which will create opportunities for them Groundwork to be featured in relevant news outlets and publications.
• Website Management: With support from the Business Development team oversee their website, ensuring it is up-to-date, user-friendly, and optimized for search engines to drive traffic and increase online visibility.
• Campaigns and Communications: Develop and execute their business development and project campaigns and communication strategies to nurture relationships, express gratitude, and encourage ongoing support
• Brand Management: Maintain and uphold the their brand identity and guidelines across all communication channels, ensuring consistent messaging and visual representation
• Analytics and Reporting: Monitor and analyse marketing efforts performance, providing reports to the Head of Business Development and making data-driven recommendations for improvement.
• Integrate with wider teams and share knowledge/best practice to benefit the organisation

Additional responsibilities

• A commitment to maintaining Continuous Professional Development
• Keep up to date with best practice in marketing and comply with relevant legislation and regulation e.g. GDPR, social media policy and photo permission policy.
• Comply with all organisational policy, procedures and systems.
• To be aware of, and assume the appropriate level of responsibility for, safeguarding and promoting the welfare of children, young people and vulnerable adults and to report any concerns in accordance with the organisation’s safeguarding policies
• Ability to work outside normal office hours.
• Any other duties commensurate with the level of the post.

Closing date: Midnight on Wednesday 14th February 2024InterestedTo apply, please click the apply button. You will be taken to a simple CHM Recruit form where you can find out more information and complete your application by following the instructions.Make yourself at home The charity want you to be yourself and they value everything that makes you unique. They recognise and celebrate your difference and together you will make the organisation a special and great place to work.As a Disability Confident employer they offer a guaranteed interview to applicants with a disability who meet the essential criteria for the role.They ensure that they provide a safe environment for adults, children and young people to take part in any activity or service that they organise. They are committed to creating a culture that promotes safeguarding and the welfare of all children, youngpeople and adults at risk. Their safer recruitment practices support this by ensuring that there is a consistent and comprehensive process of obtaining, collating, analysing and evaluating information from and about candidates to ensure that all the peoplethey appoint are suitable to work with their children, young people and adults.No agencies please.

Keyskills :
Brand Management Communications Marketing Strategy Public Relations Website Management Social Media Management Content Creation Analytics & Reporting Campains