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Email Marketing Executive

Job LocationSunderland
EducationNot Mentioned
Salary25,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time or part-time

Job Description

This is an exciting opportunity to join our growing Digital Marketing team and be responsible for first party email communications. Your day-to-day activities will involve building marketing and service messages to customers.This is an fantastic opportunity in the newly created Digital Hub within ScS and the successful candidate for this role will be play an integral role in the innovative journey were building for our customers. You will be responsible for using customer datato create new journeys, improve on existing ones and deliver personalised communications where appropriate.The Digital Hub will hold a wide range of opportunities for new and existing talent across digital marketing, ecommerce, UX and product. We will be focused on building truly omni-channel experiences through improving our current proposition and revolutionisingthe homewares shopping journeys.Please note: This role is available for ScS Head Office in Sunderland or the Digital Hub situated in Coventry.What youll be doing

  • Create, own and co-ordinate the email marketing calendar, with a focus on business-wide marketing campaigns and on-site content
  • Build responsive marketing and service messages
  • Work with the CRM Manager to ensure existing customer journeys are optimised
  • Utilise existing customer data to assist in their journey with ScS
  • Conduct weekly and monthly reports on email campaigns
  • Import customer and prospect data in a GDPR compliant manner
  • Ensure email campaigns and elements are A/B tested to produce the highest quality communications
  • Work with multiple departments to help with internal communications
What were looking forKnowledge and abilities
  • Enthusiastic about learning and gaining new skills
  • Creative thinker
  • Highly organised with good time keeping skills and strong attention to detail
  • Engaging and forward-thinking
Experience & qualifications
  • Experience within a similar role
  • Experience with CRM/ESP systems is essential
  • A robust understanding of GDPR and data protection
  • Hands on experience building engaging emails
  • Strong content writing skills
  • Experience with managing data
  • Experience with HTML formatting is beneficial
  • Photoshop and Dreamweaver experience would be beneficial

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