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Digital Marketing Associate

Andersen Caledonia
Job LocationStrathclyde Business Park
EducationNot Mentioned
Salary£17,000 - £20,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

Reports to - Customer Support Lead/ Managing DirectorContacts - Liaises with all levels within the companyDescription - An exciting opportunity for a recent digital marketing/business graduate and/or with some commercial experience to work in fast growing, established local biotechnology company with global reach. The position is to work within the customer support department and has been newly created to progress existing investments in digital marketing.PRODUCTS: Sterilisation, Microbiology Testing, Surgical KitsCUSTOMERS: Healthcare IndustryQualificationsThis area of work is open to Business and Marketing graduates with a 2:1 degree, but the following subjects may be particularly useful:

  • Advertising, media and communications
  • Business and technology
  • Creative design
    • Existing e-commerce or digital marketing experience would be very valuable.Responsibilities
  • Develop and implement digital marketing strategy to increase use of company website for information gathering and e-commerce covering areas such as; search engine optimisation, social media, forums, Adwords, back links and training videos.
  • Actively research new online blog/news posts that may benefit the business.
  • Conduct keyword research and website analytics reporting to management, making recommendations where necessary.
  • Provide accurate reports and analysis of findings to company management.
  • Assist Customer Support with their daily tasks supporting existing customers, issuing quotations and attending trade shows nationally and internationally (where required).
    • Characteristics
  • Outstanding organisational and time management skills
  • Ability to work in a flexible manner, adapt to different environments and solve problems independently
  • Excellent communication and interpersonal skills including report writing
    • UNSPECIFIED DUTIES: The post holder may be required from time to time to undertake such duties as the Company may reasonably require

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