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Specification Marketing Specialist

Job LocationStaffordshire
EducationNot Mentioned
SalarySalary negotiable
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

My client are a leading consumer goods manufacturer, looking for a Specification Marketing Specialist to join their growing marketing team.This is a newly created role within a brilliant internal Marketing function, responsible for the delivery of annual Marketing plans and strategy development, in order to drive brand awareness and sales for all brands within the Specification channel.This role requires strong industry knowledge to support internal teams regarding regulations and business impact, and effectively influence internal and external stakeholders to meet business goals.The Role

  • You will support the existing Specification Marketing team, delivering a tailored Marketing plan to incorporate new product development & launches, and deliver appropriate collateral to increase specification sales & brand awareness
  • You will lead the development & delivery of end-to-end global marketing campaigns, and utilise analytics collated to drive future success of similar projects
  • you will support the Specification Sales teams, aiding them to meet company targets with the development of effective customer campaigns, promotions & initiatives that drive brand awareness
  • You will have a strong understand of the Specification route to Market, and be aware of ever changing market and customer legislation
  • You will take responsibility for the planning, management & execution of local and national industry events to further drive brand recognition
Must Haves:
  • Degree level education in relevant field or holding professional marketing qualification CIM / IDM preferred
  • 3+ years experience in a Marketing role
  • Previous Marketing experience in related or parallel industry

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