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Digital & Web Marketing Manager

Job LocationStaffordshire
EducationNot Mentioned
Salary40,000 - 45,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Are you a creative marketer who loves all things digital Do you want to work for an innovative childrens Charity who doesnt want to do things like any otherClient DetailsMy client is a national charity who work to transform the lives of disabled children and their families, enabling them to challenge the barriers they face throughout childhood by providing practical and emotional support.The Charity is going through an exciting period of growth and with that, they are looking for creative and innovative people who want to be apart of something great.DescriptionKey responsibilities:

  • Plan, deliver and manage all digital marketing activity.
  • Plan, project manage and support the build of a new website for the charity, in collaboration with the appointed external web agency.
  • Responsible for ensuring web content is vibrant and engaging and the traffic driven there is relevant and conversion rates are high.
  • Improve the websites navigation, user experience and accessibility for the general public.
  • Act as the expert user of Word Press (current content management system) ensuring all features and functions are used to their full potential.
  • Analyse data and interpret trends to improve digital campaign performance and track tangible results.
  • Continually improve the visibility of content by ensuring it is optimised for search, ensuring all activity is in-line with SEO best practise and opportunities are seized upon.
  • Oversee and implement the charitys PPC ad campaigns using our GoogleAdWord grant.
ProfileThe successful candidate must have:
  • Significant experience managing web content and building websites. Word Press experience or similar platform would be highly desirable.
  • Significant experience using Google Ad Words (search, video and display)
  • Knowledge of SEO and experience of optimising content for organic search.
  • Experience of digital and online analytics reporting to evaluate performance and success
  • skills in order to manage own workload
  • A proactive approach. You will be autonomous and also able and willing to work as part of a team; keeping all stakeholders up-to-date on plans and activity.
  • A real passion for digital and fundraising and be seen as an enabler across the business.
Job OfferWhats on offer
  • Access to bonus scheme
  • Friendly culture where everyone is encouraged to share new ideas
  • Hybrid, flexible working
  • Autonomy to be really creative and show initiative in their work
  • Opportunity to change peoples life

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