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CRM Manager

Ashdown Group
Job LocationSouth Yorkshire
EducationNot Mentioned
Salary40,000 - 45,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Salary: £45,000Location: DoncasterWe are currently looking for an enthusiastic & driven CRM Manager to join our client at a period of significant growth. You will be responsible for implementing improvements to the CRM processes, propose methods to acquire & retain customers and participatein digital growth campaigns.

  • Analyzing CRM data from internal marketing teams and suppliers to improve velocity through our pipeline funnels
  • Driving CRM initiatives and overseeing execution of email campaigns
  • Acting as a liaison between the marketing and CRM team to identify consumer segments to be targeted for campaigns
  • Partnering with different stakeholders Operations, Marketing & Sales to keep them informed about upcoming data management initiatives
  • Maintaining and improving data management processes and accuracy
  • As a key part of the wider Marketing team you will be responsible for owning and developing operational design, build, deployment and delivery of a range of multi-channel CRM programs.
To be suitable for this role you will have:
  • Knowledge & Experience of GDPR and best practice
  • RFV scoring experience and modelling
  • Experience in tagging email campaigns for maximum insight and improvement
  • Experience in managing the frequency of email campaigns and building out the optimum relationship between text and email
  • Proven experience in reducing the amount of unsubscribes
  • Experience of building and executing Nurture campaignsemail content, subject lines, open rates, CTR & opportunities to crate preferential profiling for all touch points.
To apply please send over an updated CV

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